Digital Fundraising Specialist

Placements24; Centurion; Hybrid; ZAR 420,000 - 660,000; Full time

Benefits offered by this job

Health insurance

Retirement contributions

Professional development

Job summary

Placements24 is seeking a Digital Fundraising Specialist to lead online fundraising efforts in a fully remote role. You will design data-driven strategies, manage social campaigns, craft donor-focused content, and optimize donation experiences to maximize online contributions.

You should have 3+ years in digital fundraising or online marketing, with strong SEO/SEM, analytics, and CRM proficiency. Remote work, strong organizational skills, and a passion for conservation are essential.

Qualifications

• 3+ years of digital fundraising, online marketing or related field.
• Proven success in developing and executing online fundraising campaigns.
• Strong understanding of SEO, SEM, social media marketing, and email marketing.
• Proficiency with website analytics tools (e.g., Google Analytics) and CRM systems.
• Excellent content creation and copywriting skills for donor engagement.
• Experience with online donation platforms and payment gateways.
• Ability to analyze data and translate insights into strategies.
• Exceptional project management and organizational skills.
• Able to work independently in a remote setting.
• Bachelor’s degree in Marketing, Communications, or related field preferred.

Responsibilities

• Develop data-driven digital fundraising strategies across multiple platforms.
• Manage and grow social media fundraising campaigns.
• Create compelling content for email marketing, website, and social media.
• Optimize online donation pages and website user experience for conversions.
• Analyze campaign performance and report on key metrics.
• Research and implement innovative digital fundraising tactics and tools.
• Manage relationships with online payment processors and third-party platforms.
• Develop donor segmentation for targeted digital appeals.
• Collaborate with marketing to ensure brand consistency.
• Stay updated on digital fundraising trends and technologies.
• Develop and manage digital advertising budgets for campaigns.
• Ensure compliance with privacy regulations in digital fundraising.

Skills

Digital fundraising

Online marketing

SEO

SEM

Social media marketing

Email marketing

Analytics

CRM systems

Content creation

Copywriting

Project management

Remote work

Education

Bachelor’s degree in Marketing/Communications or related field

Tools

Google Analytics

CRM systems

Payment gateways

Job description

About the Role

Our client, a forward-thinking non-profit organization dedicated to environmental conservation, is seeking a highly skilled and innovative Digital Fundraising Specialist . This is a fully remote position, ideal for a candidate who thrives in a virtual environment and is passionate about leveraging digital channels to drive fundraising efforts. The successful applicant will be responsible for developing and executing strategies to increase online donations, manage social media campaigns, optimize website fundraising pages, and explore new digital fundraising opportunities. This role is critical in expanding our client's financial capacity to support its vital conservation projects across various regions. We are looking for a self-starter with a proven track record in digital fundraising and a strong understanding of online marketing principles.

Key Responsibilities

• Develop and implement data-driven digital fundraising strategies across multiple platforms.
• Manage and grow social media fundraising campaigns (e.g., Facebook, Instagram, Twitter).
• Create compelling content for email marketing, website, and social media to engage donors.
• Optimize online donation pages and website user experience for maximum conversion.
• Analyze campaign performance using analytics tools and provide regular reports on key metrics.
• Research and implement innovative digital fundraising tactics and tools.
• Manage relationships with online payment processors and third-party fundraising platforms.
• Develop and maintain donor segmentation for targeted digital appeals.
• Collaborate with marketing and communications teams to ensure brand consistency.
• Stay abreast of digital fundraising trends, best practices, and emerging technologies.
• Develop and manage digital advertising budgets for fundraising campaigns.
• Ensure all digital fundraising activities comply with relevant privacy regulations.

Requirements

• Proven experience (3+ years) in digital fundraising, online marketing, or a related field, preferably within the non-profit sector.
• Demonstrated success in developing and executing successful online fundraising campaigns.
• Strong understanding of SEO, SEM, social media marketing, and email marketing.
• Proficiency with website analytics tools (e.g., Google Analytics) and CRM systems.
• Excellent content creation and copywriting skills, with the ability to craft persuasive narratives.
• Experience with online donation platforms and payment gateways.
• Ability to analyze data and translate insights into actionable strategies.
• Exceptional project management and organizational skills.
• A proactive and self-motivated approach, with the ability to work independently and meet deadlines in a remote setting.
• A bachelor's degree in Marketing, Communications, or a related field is preferred.

Benefits

As a fully remote position, this role offers unparalleled flexibility and work-life balance. Our client provides a competitive salary commensurate with experience and a comprehensive benefits package, including health insurance and retirement contributions. You will have the opportunity to work with a passionate team dedicated to a critical environmental cause and make a significant impact from anywhere. Professional development opportunities are also available to keep your skills sharp in the ever-evolving digital landscape. This role offers a chance to shape the future of digital fundraising for a meaningful organization.