Dental SEO Content Strategist & Local AI Copywriter

Pain-Free Dental Marketing; Wes-Kaap; Sur place; ZAR 240 000 - 420 000; Plein temps

Résumé du poste

Pain-Free Dental Marketing is seeking an SEO/content specialist to craft clear, patient-focused copy for dental websites. You will drive local ranking growth and AI-driven visibility while publishing across WordPress, Webflow and custom HTML/CSS sites.

The role requires 2–4 years in SEO/digital production, strong writing samples, and fluency with StoryBrand concepts; familiarity with GA4, Search Console, and GBP is expected.

Qualifications

• 2–4 years in an SEO, content, or digital production role (agency experience a plus).
• Writing samples that show you can be clear and persuasive, not just keyword-dense.
• Familiarity with StoryBrand principles; certification not required.
• Awareness of how AI search is changing SEO and opinions about it.
• Comfort with Search Console, GA4, and Google Business Profile.
• Enough HTML/CSS to implement your own work cleanly.

Responsabilités

• Write and structure content for dental practice websites (service pages, location pages, doctor bios, homepages) following StoryBrand messaging principles.
• Optimize content for local rankings and AI search visibility: heading structure, entity clarity, FAQ formatting, schema markup, and answer-ready copy.
• Build, update, and publish pages across WordPress, Webflow, and custom HTML/CSS/JS sites.
• Support local SEO across client sites: NAP consistency, on-site elements tied to Google Business Profile, location page strategy.
• Use Search Console, GA4, and GBP insights to find content opportunities and diagnose ranking or indexing problems.
• Implement and maintain technical SEO fundamentals: canonical tags, redirects, sitemaps, indexing fixes, and consolidation of duplicate or near-duplicate pages.
• Apply basic design best practices when building pages, working within templates/design systems (Figma a plus).
• Stay self-directed and organized enough to prioritize a shared backlog across many client sites.

Connaissances

StoryBrand

Local SEO

Content writing

HTML/CSS

FAQ formatting

Schema markup

Canonical tags

AI search awareness

Content structure

Outils

WordPress

Webflow

GA4

Search Console

Description du poste

Pain-Free Dental Marketing is seeking an SEO/content specialist to craft clear, patient-focused copy for dental websites. You will drive local ranking growth and AI-driven visibility while publishing across WordPress, Webflow and custom HTML/CSS sites.

The role requires 2–4 years in SEO/digital production, strong writing samples, and fluency with StoryBrand concepts; familiarity with GA4, Search Console, and GBP is expected.