Demand Generation Manager (Remote, Rosebank)

Blacksmith Agency LLC; Rosebank; Remote; ZAR 1.327.000 - 1.990.000; Vollzeit

Zusammenfassung

Blacksmith Agency is an AI-first digital agency seeking a Demand Generation Manager to own paid media for a book of B2B and growing-brand clients: you set the strategy, budgets, and narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

You will manage paid media across Google Ads, Meta, LinkedIn and Microsoft Ads, including budget allocation, bidding, targeting and testing, while ensuring accurate conversion tracking and attribution.

Qualifikationen

• 3+ years hands-on in Google Ads and Meta campaigns.
• Proven ROAS/CPA or pipeline improvements.

Aufgaben

• Manage paid media across Google Ads, Meta, LinkedIn and Microsoft Ads.
• Budget allocation, bidding, targeting and creative testing.
• Conversion tracking and attribution using GA4, Tag Manager and platform pixels.
• 90 day and quarterly roadmaps for each client with performance storytelling.
• Account growth through retention, upsell and long-term client relationships.

Kenntnisse

Google Ads

Meta (Facebook)

Agency experience

Client communication

Tools

GA4

Tag Manager

Microsoft Ads

Jobbeschreibung

Blacksmith Agency

• Marketing
• Full time
• Remote (Canada, South Africa or USA)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Demand Generation Manager you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.