Content Strategist & Copywriter

Placements24; Randburg; Hybrid; ZAR 300,000 - 420,000; Full time

Benefits offered by this job

Hybrid work arrangement

Competitive salary

Professional development

Creative culture

Job summary

Placements24 is seeking a Content Strategist & Copywriter in Randburg to craft compelling content aligned with brand voice and marketing goals. You will develop strategies, write for digital and print, and optimize for search engines in a hybrid work setup.

The role requires a strong portfolio, excellent writing, editing, and SEO familiarity, plus the ability to work independently and with cross-functional teams.

Qualifications

• Bachelor's degree in English, Communications, Marketing, Journalism, or related field.
• Proven copywriter or content strategist with a strong portfolio.
• Excellent writing, editing, and proofreading skills.
• Familiarity with SEO and content optimization techniques.
• Experience with content management systems (CMS) is a plus.
• Ability to work in a Randburg-based hybrid environment.

Responsibilities

• Develop and implement content strategies that support marketing and communication goals.
• Write clear, concise, and persuasive copy for websites, social media, advertisements, and marketing collateral.
• Edit and proofread content to ensure accuracy, consistency, and adherence to brand guidelines.
• Conduct keyword research and optimize content for SEO.
• Collaborate with designers and marketing teams to create engaging multimedia content.
• Analyze content performance metrics and make data-driven recommendations for improvement.

Skills

Copywriting

Content strategy

SEO

Editing

CMS

Research

Team collaboration

Education

Bachelor's degree in English/Communications/Marketing

Tools

CMS

Job description

About the Role

Our client is seeking a talented Content Strategist & Copywriter to join their communications team in Randburg . This role is responsible for crafting compelling and effective content across various platforms, ensuring it aligns with the company's brand voice and marketing objectives. You will play a key part in developing content strategies, writing engaging copy for digital and print media, and optimizing content for search engines. This position offers an excellent opportunity for a wordsmith to contribute creative and strategic content solutions within a dynamic hybrid work model.

Key Responsibilities

• Develop and implement content strategies that support marketing and communication goals.
• Write clear, concise, and persuasive copy for websites, social media, advertisements, and marketing collateral.
• Edit and proofread content to ensure accuracy, consistency, and adherence to brand guidelines.
• Conduct keyword research and optimize content for SEO.
• Collaborate with designers and marketing teams to create engaging multimedia content.
• Analyze content performance metrics and make data-driven recommendations for improvement.

Requirements

• Bachelor's degree in English, Communications, Marketing, Journalism, or a related field.
• Proven experience as a Copywriter or Content Strategist, with a strong portfolio.
• Excellent writing, editing, and proofreading skills.
• Familiarity with SEO principles and content optimization techniques.
• Experience with content management systems (CMS) is a plus.
• Ability to work independently and collaboratively in a Randburg -based hybrid environment.

Benefits

• Competitive salary based on experience and qualifications.
• Hybrid work arrangement offering flexibility and work-life balance.
• Opportunities for professional development and skill enhancement.
• Access to a creative and collaborative work culture.
• Contribution to impactful communication and marketing campaigns.