Content and Communications Specialist

Placements24; Mossel Bay; On-site; ZAR 360,000 - 540,000; Full time

Benefits offered by this job

Competitive salary based on experience

Staff discounts and perks within the集团

Job summary

Placements24 in Mossel Bay, Western Cape, is seeking a creative Content and Communications Specialist to develop engaging content for websites, brochures, social media, press releases, and newsletters, and to enhance the brand across channels.

You will manage social profiles, coordinate communications for marketing campaigns and events, build relationships with local media, monitor brand mentions, and support local partnerships.

Qualifications

• Bachelor's degree in Communications, Journalism, Marketing, English or related field.
• 2-4 years of experience in content creation, communications, or public relations.
• Excellent writing, editing, and proofreading skills with keen attention to detail.
• Proven experience in managing social media and creating engaging content.
• Strong understanding of communication principles and marketing strategies.
• Ability to adapt writing style for different audiences and platforms.
• Good interpersonal skills and collaborative approach.
• Familiarity with tourism and hospitality industry, especially in the Western Cape.

Responsibilities

• Develop, write, and edit content for websites, brochures, social media, press releases, and newsletters.
• Manage and grow social media profiles, creating engaging posts and interacting with followers.
• Coordinate and execute communication strategies to support marketing campaigns and events.
• Build and maintain relationships with local media and industry contacts.
• Monitor brand mentions and online reviews, responding to maintain a positive image.
• Assist in organizing and promoting local events and partnerships.
• Ensure brand consistency across platforms.
• Conduct market research to identify new content opportunities and channels.
• Prepare reports on communication activities and their effectiveness.

Skills

Content creation

Social media management

Editing & proofreading

Written communication

Team collaboration

Education

Bachelor's degree in Communications, Journalism, Marketing, English

Tools

CMS

Graphic design tools

Job description

About the Role

Our client, a well-established hospitality group in the scenic coastal town of Mossel Bay, Western Cape , is seeking a creative and detail-oriented Content and Communications Specialist. This role is pivotal in developing and disseminating compelling content across various channels to enhance brand image, attract customers, and foster strong community relationships. The ideal candidate will be adept at crafting engaging narratives, managing social media presence, and coordinating communication efforts that highlight the unique offerings of the region and the client's establishments. This is an excellent opportunity to contribute to the vibrant tourism sector of the Western Cape and work within a dynamic team. You will play a key role in shaping the brand's voice and ensuring effective communication with a diverse audience, from local residents to international tourists. We are looking for a proactive communicator who is passionate about storytelling and can bring fresh ideas to life for our client in Mossel Bay .

Key Responsibilities

• Develop, write, and edit engaging content for websites, brochures, social media, press releases, and newsletters.
• Manage and grow the company's social media profiles, creating engaging posts and interacting with followers.
• Coordinate and execute communication strategies to support marketing campaigns and events.
• Build and maintain relationships with local media and relevant industry contacts.
• Monitor brand mentions and online reviews, responding appropriately to maintain a positive image.
• Assist in organizing and promoting local events and partnerships.
• Ensure brand consistency in all communications across all platforms.
• Conduct market research to identify new content opportunities and communication channels.
• Prepare reports on communication activities and their effectiveness.

Requirements

• Bachelor's degree in Communications, Journalism, Marketing, English, or a related field.
• 2-4 years of experience in content creation, communications, or public relations.
• Excellent writing, editing, and proofreading skills with a keen eye for detail.
• Proven experience in managing social media platforms and creating engaging content.
• Strong understanding of communication principles and marketing strategies.
• Ability to adapt writing style for different audiences and platforms.
• Good interpersonal skills and the ability to work collaboratively.
• Familiarity with the tourism and hospitality industry, particularly in the Western Cape .
• Proficiency in content management systems (CMS) and basic graphic design tools is a plus.

Benefits

• Competitive salary based on experience and qualifications.
• Opportunity to work within the thriving tourism sector of Mossel Bay, Western Cape .
• Be part of a well-regarded hospitality group.
• Staff discounts and perks within the group's establishments.
• Professional development opportunities.
• Supportive and team-oriented work environment.