Brand Marketing Leader - Cape Town, Growth & Campaigns

Placements24; Cape Town; On-site; ZAR 900,000 - 1,300,000; Full time

Benefits offered by this job

Competitive salary and bonuses

Medical and dental coverage

Retirement annuity

Paid time off

Opportunities for advanced training

Job summary

Placements24 is seeking a seasoned Brand Marketing Manager to lead the brand strategy from Cape Town. You will drive campaigns across digital, traditional, and experiential channels, ensuring consistent messaging and visual identity.

The role demands collaboration with product, sales, and creative teams to deliver integrated branding initiatives. The ideal candidate has 6–8 years in brand management, a strong portfolio, and proven leadership.

Qualifications

• Master's degree (or equivalent) in Marketing or related field.
• 6–8 years in brand management with a strong campaign portfolio.
• Proven ability to translate consumer insights into brand strategies.
• Experience in Western Cape market is a plus.
• Excellent project management and leadership skills.
• Strong communication and stakeholder management.

Responsibilities

• Develop and implement brand strategies aligned with business objectives.
• Manage integrated marketing campaigns across digital, traditional, and experiential channels.
• Oversee brand positioning, messaging, and visual identity for consistency.
• Conduct market research, consumer insights, and competitive analysis for growth opportunities.
• Collaborate with product, sales, and creative teams for brand execution.
• Manage marketing budget and ROI tracking.
• Build relationships with media, influencers, and external agencies.
• Lead and mentor a marketing team; foster creativity and collaboration.
• Organize and execute brand events and activations.

Skills

Brand strategy

Campaign management

Leadership

Analytics & insights

Budget management

Cross-functional collaboration

Education

Master's degree in Marketing or related field

Bachelor's degree with extensive experience

Tools

Marketing analytics tools

CRM/Marketing automation tools

Job description

Placements24 is seeking a seasoned Brand Marketing Manager to lead the brand strategy from Cape Town. You will drive campaigns across digital, traditional, and experiential channels, ensuring consistent messaging and visual identity.

The role demands collaboration with product, sales, and creative teams to deliver integrated branding initiatives. The ideal candidate has 6–8 years in brand management, a strong portfolio, and proven leadership.