Brand Manager, FMCG Growth & Innovation

Placements24

Centurion

On-site

ZAR 700,000 - 950,000

Full time

4 days ago
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Benefits offered by this job

Performance bonuses
Health benefits
Professional development opportunities
Industry conference access

Job summary

Placements24 in Gauteng is seeking an innovative Brand Manager to lead a dynamic FMCG portfolio in Centurion. You will develop and execute brand strategies to grow market share, awareness and consumer engagement across multiple channels.

Work cross-functionally with sales, marketing, R&D and supply chain to guide products from concept to shelf. You will manage lifecycle, packaging, pricing and campaigns, monitor performance with clear KPIs, and provide strategic recommendations to senior

Qualifications

  • 4+ years in brand management or marketing within FMCG.
  • Strong knowledge of the South African FMCG market, consumer trends and retail environment.
  • Excellent analytical, strategic thinking and project management skills.

Responsibilities

  • Develop and implement annual brand plans, including marketing strategies, promotions and budget management for assigned FMCG brands.
  • Conduct market research and consumer insights analysis to understand dynamics and competition.
  • Collaborate with agencies to develop campaigns, advertising and digital content.
  • Manage product lifecycle, including new product development, packaging design and pricing strategies.
  • Monitor brand performance, track KPIs, and provide regular reports to senior leadership.

Skills

Brand strategy
Market research
Campaign management
Cross-functional collaboration

Education

Bachelor's degree in Marketing, Business, or related discipline

Job description

Placements24 in Gauteng is seeking an innovative Brand Manager to lead a dynamic FMCG portfolio in Centurion. You will develop and execute brand strategies to grow market share, awareness and consumer engagement across multiple channels.

Work cross-functionally with sales, marketing, R&D and supply chain to guide products from concept to shelf. You will manage lifecycle, packaging, pricing and campaigns, monitor performance with clear KPIs, and provide strategic recommendations to senior

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