Brand Growth Leader – QSR (Cape Town)

HotelJobs; Cape Town; On-site; ZAR 900,000 - 1,200,000; Full time

Job summary

HotelJobs in Cape Town is seeking a commercially driven Brand Manager to own growth in a fast-paced QSR environment. You will translate strategy into brand initiatives that boost customer traffic, sales and profitability, while leading a multi-site team and collaborating with cross-functional partners.

The role requires a Marketing/Business degree, 5+ years in strategic Brand/Marketing Management (preferably in F&B/QSR), and strong Excel, POS data analysis and market research skills.

Qualifications

• Marketing or business degree required.
• 5+ years’ strategic, multi-site Brand/Marketing Management experience.
• Experience in F&B / QSR preferred.
• Minimum 2 years’ leadership experience.
• Strong commercial and financial acumen.
• Excellent analytical and project management skills.
• Strong understanding of POS data and market research.
• Advanced/intermediate Excel skills.
• Excellent English communication skills.

Responsibilities

• Drive brand profitability and market share.
• Lead seasonal launches and marketing campaigns.
• Grow and manage delivery platforms.
• Develop strategic brand partnerships.
• Protect and strengthen brand standards.
• Use data, insights and competitor activity to optimise performance.
• Balance brand building with commercial objectives.
• Influence and align cross-functional stakeholders.
• Lead, mentor and develop a team.

Skills

Brand management

Marketing strategy

Data analysis

Excel

POS data understanding

Education

Marketing/Business degree

Tools

POS data tools

Market research tools

Job description

HotelJobs in Cape Town is seeking a commercially driven Brand Manager to own growth in a fast-paced QSR environment. You will translate strategy into brand initiatives that boost customer traffic, sales and profitability, while leading a multi-site team and collaborating with cross-functional partners.

The role requires a Marketing/Business degree, 5+ years in strategic Brand/Marketing Management (preferably in F&B/QSR), and strong Excel, POS data analysis and market research skills.