B2B Sales Manager — Growth, Strategy & Key Accounts

Greys Personnel

Cape Town

On-site

ZAR 600,000 - 1,000,000

Full time

2 days ago

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Job summary

Greys Personnel in Cape Town is seeking a dynamic Sales Manager to lead B2B sales and business development across local markets. You will be hands-on in prospecting, client engagement and closing, while shaping strategy with a dedicated Sales & Marketing team.

You will drive inbound and outbound lead generation, manage the full sales cycle and collaborate with technical and production teams to deliver customised solutions. Strong negotiation and relationship-building skills are essential.

Qualifications

810 years proven B2B sales and business development experience.
Previous experience in a Sales Manager, Sales & Marketing Manager, Business Development Manager, Technical Sales or Commercial Management role.
Proven track record of generating, developing, negotiating and closing new business.
Strong understanding of the full B2B sales cycle, from lead generation and prospecting through to negotiation and closing.
Experience generating and converting both inbound and outbound leads.
Strong technical aptitude, with the ability to understand products, applications, specifications and confidently respond to technical client queries.
Experience or exposure to product development, customised products or solutions would be advantageous.
Strong understanding of market development, customer acquisition and identifying new business opportunities.
Good working knowledge of marketing, SEO, website management and digital lead generation.
Experience using HubSpot CRM or a similar CRM platform.

Responsibilities

Develop and implement B2B sales and business development strategies to achieve revenue and growth targets.
Generate and manage both inbound and outbound sales leads.
Proactively identify new customers, industries, markets and business development opportunities.
Conduct prospecting, cold calling, networking, client visits and lead generation activities.
Build and maintain strong relationships with B2B clients and key decision-makers.
Manage the full sales cycle, including prospecting, client meetings, quotations, presentations, negotiations and closing.
Personally drive and close high-value and strategic sales opportunities.
Understand customer requirements and provide appropriate technical product advice and solutions.
Answer and assist with technical client queries, working with internal technical and production teams where required.
Assist with product development and customised solutions based on customer and market requirements.
Maintain the sales pipeline, CRM records, forecasts and sales reporting using HubSpot or similar systems.
Maintain and update the company price list and assist with product costing, pricing and margin calculations.
Lead, mentor and motivate the Sales & Marketing team, setting targets and monitoring KPIs.
Develop marketing initiatives that support lead generation, brand awareness, market penetration and revenue growth.
Oversee HubSpot, website, SEO and digital marketing activities and ensure these support the overall sales strategy.
Manage external website and SEO service providers, ensuring agreed deliverables, timelines and objectives are achieved.
Monitor SEO performance, website traffic, online visibility and lead generation and identify opportunities for improvement.
Monitor competitor activity, market trends and customer requirements to identify new opportunities.
Work closely with technical, production and operations teams on customer requirements and product development.
Contribute to the company's overall commercial strategy and business growth.