All-Round Marketer

Talent Shore; Johannesburg; On-site; ZAR 279,000 - 390,600; Full time

Job summary

Talent Shore is seeking a digital marketing professional in Johannesburg, South Africa. In this all-rounder position, you will shape the marketing direction by building campaigns and managing daily digital activities.

The ideal candidate has proven experience in digital marketing, particularly in the property or financial sectors, and is proficient in CRM platforms like GoHighLevel. You will be responsible for social media, SEO, and paid advertising strategies.

Qualifications

• Proven experience in a broad digital marketing role.
• Hands-on experience with a CRM platform, especially GoHighLevel.
• Confident managing paid social and Google Ads campaigns.

Responsibilities

• Audit current marketing activity for gaps and opportunities.
• Develop and maintain marketing strategy aligned to business goals.
• Manage organic social media and plan content calendars.
• Manage on-page and technical SEO across websites.
• Plan and manage paid ad campaigns.

Skills

Digital marketing skills

CRM management

Social media management

SEO understanding

Paid advertising skills

Strong written communication

Tools

GoHighLevel CRM

SEMrush

Job description

Johannesburg, South Africa | Posted on 17/06/2026

This is a broad, all-rounder position for someone who can think strategically but isn't afraid to get stuck into execution. You'll be responsible for shaping our marketing direction, building campaigns from the ground up, and managing the day-to-day across digital channels.

Key Responsibilities

• Audit current marketing activity and identify gaps and opportunities across all three brands
• Develop and maintain a rolling marketing strategy aligned to business goals
• Report on performance and make data-led recommendations to the director
• CRM Management
  • Own and manage our GoHighLevel (GHL) CRM, including pipelines, automations, and lead workflows
  • Maintain data integrity and ensure all contacts are properly tagged and segmented
  • Build and optimise automated email and SMS sequences for lead nurture
• Social Media
  • Manage organic social media across all three brands (primarily Facebook, Instagram, and LinkedIn)
  • Plan and produce content calendars, copy, and basic creative assets
  • Grow audience engagement and brand awareness in our target markets
• SEO
  • Manage on-page and technical SEO across our websites
  • Produce or coordinate regular blog and content output to drive organic traffic
  • Monitor rankings and implement improvements using tools such as SEMrush or similar
• Paid Advertising
  • Plan, build, and manage paid ad campaigns across Meta and Google Ads
  • Monitor budgets, optimise performance, and report on ROAS and cost per lead
  • Test creatives and audiences to improve campaign efficiency over time

What We're Looking For

• Proven experience in a broad digital marketing role, ideally within property, financial services, or a similarly regulated or trust-led sector
• Hands‑on experience with a CRM platform (GoHighLevel experience is a strong advantage)
• Confident running paid social and Google Ads campaigns with real budget accountability
• Solid understanding of SEO principles and content marketing
• Organised, self-driven, and comfortable managing multiple brands simultaneously
• Strong written communication skills with an eye for detail