XR & Virtual Production Marketing Lead

Sony Corporate Technology Center America; Los Angeles (CA); Hybrid; USD 111.000 - 148.000; Vollzeit

Zusammenfassung

Sony Electronics Inc. is seeking a New Content Creation Marketing Manager to drive XR and virtual production marketing across Sony's imaging and cinema ecosystems in Los Angeles, with some travel to San Diego.

You will collaborate with Marketing, Business Management, Sales, and the broader team to shape campaigns around XR tools, spatial content, VR/AR products, and Cine/FX line offerings. The role emphasizes strategic storytelling, relationship-building within the film and gaming communities,

Qualifikationen

• 5+ years of experience in marketing and/or communications.
• Understanding of the film and production landscape with relationships in the community.
• Ability to translate technical innovation into creative narratives.

Aufgaben

• Handle marketing and communication efforts for XR and Virtual Production products.
• Support relationship development with high level XR and virtual content creation contacts.
• Drive content creation, highlight users' work, educate on new tools and establish Sony as a leader in XR content production.
• Collaborate with cross-functional teams to develop integrated marketing programs driving awareness and sales.
• Support PR strategy and execution for XR and VP tools with press, creators and thought leaders.
• Partner with Imaging Solutions team to design demand generation activities for production companies and end users.
• Champion the voice of the customer to inform product and marketing strategy.
• Represent Sony at industry events, trade shows, and festivals.

Kenntnisse

Marketing & Communications

XR & imaging industry knowledge

Storytelling

Cross-functional collaboration

Strategic thinking

Jobbeschreibung

Sony Electronics Inc. is seeking a New Content Creation Marketing Manager to drive XR and virtual production marketing across Sony's imaging and cinema ecosystems in Los Angeles, with some travel to San Diego.

You will collaborate with Marketing, Business Management, Sales, and the broader team to shape campaigns around XR tools, spatial content, VR/AR products, and Cine/FX line offerings. The role emphasizes strategic storytelling, relationship-building within the film and gaming communities,