Winery Hospitality & Experience Manager

MILBRANDT FAMILY WINES, LLC Milbrandt Family Wines, LLC

Washington (District of Columbia)

On-site

USD 65,000 - 76,000

Full time

5 days ago

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Benefits offered by this job

Medical, dental, and vision insurance

401K

Paid time off and paid holidays

Employee wine discounts

Complimentary or discounted tastings

Opportunities to attend winery events

Professional development and growth

Collaborative team environment

Growing Washington wine company

Job summary

Evergreen Family Wines is seeking a Winery Hospitality & Experience Manager to craft guest experiences across three tasting rooms in Prosser, Leavenworth and Woodinville. You will lead regional concept design, events, and local outreach to drive engagement and sales.

You'll collaborate with tasting room teams, manage budgets, and develop programming that reflects our brand's approachable, sustainable wines and Washington landscape.

Qualifications

4+ years in event creation, experiential marketing, or regional hospitality management.

Responsibilities

Regional concept design: collaborate with tasting room managers to conceive, develop, and launch guest experiences tailored to each location.
Event creation & budget management: lead end-to-end planning, promotion, and execution of events; oversee marketing and event budget across locations.
Local outreach & customer acquisition: design localized outreach strategies to drive traffic and sign-ups, build relationships with local businesses and tourism boards.

Skills

Event marketing

Hospitality management

Regional travel

Budget management

Job description

Job Description:

Join the Team at Evergreen Family Wines! Are you a creative powerhouse, a natural self-starter, and someone who thrives on turning big ideas into unforgettable experiences? Do you love collaborating with a fun, energetic team that shares a massive passion for great wine? If so, we want you to shape the future of our guest experiences across Washington state. Driven by a simple philosophy: Know what’s in your glass, Evergreen Family Wines prides itself on making delicious, approachable, and sustainable wines defined by transparency with no concentrates, no added sugar, and a commitment to purity. Delivering a long history of high-quality, award-winning wines rooted in 3,000 acres of sustainably farmed estate vineyards across eastern Washington. We deliver award-winning wines with an unpretentious approach, fostering fun and inviting atmospheres no matter where you find us!

The Ideal Candidate

You are a highly creative, energetic self-starter who thrives on bringing fresh ideas to life. You don’t wait for a playbook, you write it. You love the challenge of building unique experiences from the ground up and are passionate about collaborating with a fun, high-energy team across multiple locations to create unforgettable moments for our guests.

Position Overview

Role: Winery Hospitality & Experience Manager

Reports To: Controller

Location: Multi-site (Regular travel to our 3 tasting rooms: Prosser, Leavenworth, Woodinville)

Job Type: Full-time

Compensation: We offer a competitive annual salary of $65,000 to $76,000, depending on experience, qualifications, and overall fit for the role.

Key Responsibilities

Regional Experience & Concept Design

Collaborate with tasting room managers to conceive, develop, and launch creative guest experiences tailored to the unique demographics, tourism patterns, and local culture of each of our three locations.

Maintain brand and culture consistency across all locations while ensuring each tasting room features site-specific programming that attracts both new and existing local customers.

Collaborate with local winemaking and tasting room managers to build elevated food-and-wine pairing experiences that resonate regionally.

Establish experience delivery guidelines and train site-specific tasting room staff to execute these concepts flawlessly.

Event Creation & Budget Management

Lead the end-to-end planning, regional promotion, and execution of public and private events, from intimate winemaker dinners to large-scale seasonal activations.

Oversee a dedicated marketing and event budget, strategically allocating funds across the three locations to maximize impact and foot traffic.

Establish recurring event concepts designed specifically to counter regional off-season dips and increase off-peak traffic.

Track, analyze, and report on event ROI, ticket sales, budget variances, and secondary wine sales to measure success and refine future strategies.

Local Outreach & Customer Acquisition

Collaborate with tasting room managers and regional vendors to design localized outreach strategies that drive traffic to each specific tasting room.

Cultivate deep relationships with local business communities, regional tourism boards (e.g., Visit Seattle, Cruise Tours, Yakima Valley Tourism), hotels, and corporate event planners.

Position on-site events as the primary customer acquisition funnel for brand-wide Wine Club sign-ups and mailing list growth.

Requirements & Qualifications

Experience: 4+ years in event creation, experiential marketing, or regional hospitality management. Experience managing activations across geographically diverse locations is highly preferred.

Skills: Proven track record of managing dedicated marketing/event budgets and designing unique guest concepts that measurably increase foot traffic and revenue.