VP, Product Strategy: Publisher Tech & Growth

CMI Media Group; Northern (KY); Híbrido; USD 115.000 - 230.000; Jornada completa

Descripción de la vacante

Brilliant Minds is seeking a Vice President, Product Strategy to shape the technology powering digital publishing across major markets. You will lead the vision for publisher solutions and programmatic integrations, forming a bridge between publisher needs and engineering execution.

You’ll collaborate with engineering, sales, marketing, and business development, define KPIs, and drive adoption of new capabilities while ensuring data privacy and compliance.

Formación

• 10+ years in product management or product strategy, with a focus on ad tech platforms such as SSPs, DSPs, ad exchanges, or ad servers.
• 3–5 years in a hands-on Ad Operations role at a major publisher or SSP, including yield management, programmatic setup, troubleshooting, and partner integrations.
• Deep knowledge of the programmatic advertising ecosystem, including RTB, header bidding, server-to-server integrations, and display, video, native, and CTV formats.
• A strong understanding of publisher monetization and ad quality challenges.
• Ability to connect technical detail to customer needs and business outcomes, using data to drive decisions.
• Familiarity with software development practices and emerging technologies.
• Excellent communication, presentation, and relationship-building skills, with the ability to influence stakeholders across teams and organizations.
• A bachelor’s degree or equivalent work experience.

Responsabilidades

• Set and own the long‑term strategy and roadmap for publisher solutions, aligned with company goals and market shifts.
• Assess customer needs, competitive offerings, and emerging trends across the programmatic ecosystem.
• Translate strategy into clear product requirements and priorities, partnering with Engineering to guide development and delivery.
• Apply Ad Ops insight to yield optimization, latency, ad quality, fill rates, header bidding, integrations, and reporting.
• Collaborate with Engineering, Sales, Marketing, Business Development, and Product teams to support launches and adoption.
• Define product KPIs, track performance after launch, and use data and feedback to iterate.

Conocimientos

Product strategy

Ad tech platforms

Programmatic advertising

Ad operations

Leadership

Educación

Bachelor's degree or equivalent work experience

Herramientas

RTB platforms

Header bidding

Descripción del empleo

Brilliant Minds is seeking a Vice President, Product Strategy to shape the technology powering digital publishing across major markets. You will lead the vision for publisher solutions and programmatic integrations, forming a bridge between publisher needs and engineering execution.

You’ll collaborate with engineering, sales, marketing, and business development, define KPIs, and drive adoption of new capabilities while ensuring data privacy and compliance.