VP, Product

NextRoll; United States; Remote; USD 219,000 - 325,000; Full time

Job summary

An innovative marketing technology company is seeking a VP of Product to lead their product team. This role involves driving product strategy, ensuring customer-centricity, and leveraging AI technologies to enhance product capabilities. The ideal candidate will have extensive experience in AdTech, strong leadership skills, and a strategic mindset to balance immediate needs with long-term vision. Join this forward-thinking firm and make a significant impact on their cutting-edge advertising technology while fostering a culture of collaboration and operational excellence.

Benefits

Competitive salary and equity

100% employee coverage for medical, dental, and vision premiums

Short and long term disability benefits

401K Plan (Pre-tax and Roth)

4 weeks of paid time off

Up to 12 weeks of paid family leave

Opportunities to volunteer with local organizations

Qualifications

• 12+ years in senior product leadership roles, especially in AdTech.
• Experience with AI technologies in advertising and automation.

Responsibilities

• Drive product vision and align it with business objectives.
• Lead product roadmap creation balancing customer needs and future opportunities.

Skills

AdTech Expertise

Leadership Skills

AI Technologies

User Experience Design

Analytical Skills

Communication Skills

Innovation Management

Job description

You’ll lead our Product team reporting to our Chief Business Officer driving strategy, product innovation and design for our cutting-edge advertising technology, built on decades of strength in data and AI. As VP of Product, you will be responsible for driving our product vision, aligning it with business objectives, and ensuring customer-centricity in all product decisions. This role requires a balance of deep AdTech expertise, strong leadership skills, and the ability to innovate at the intersection of technology and design.

This role is open in San Francisco, New York City, or Remote locations.

Unsure that you check all the boxes? You should still apply! We’ll review your application for other opportunities. We're always on the lookout for talented people, and we're committed to developing each employee's career with over 1,800 training classes offered every year.

The Impact You’ll Make:

• Develop and communicate a compelling customer-centric product vision informed by deep AdTech insights and industry trends.
• Lead the creation of a forward-looking product roadmap that balances immediate customer needs with future opportunities.
• Leverage AI technologies and data-driven insights to enhance product capabilities and deliver measurable customer value.
• Act as a strategic partner to the executive team, driving alignment across product, marketing, and sales to accelerate growth.
• Collaborate with Engineering, Data Science, and Partnerships teams to address gaps and seize growth opportunities.
• Shape and execute a product strategy that ensures strong product-market fit and maximizes business impact.
• Mentor and lead cross-functional teams, fostering a culture of collaboration, innovation, and operational excellence.
• Oversee the entire product development lifecycle, ensuring timely delivery of high-quality products.

Skills You’ll Bring:

• 12+ years of proven experience in senior product leadership roles, with a strong track record in AdTech and programmatic advertising (preferably Demand Side Platforms).
• A strategic leader who can balance short-term objectives with a long-term vision, adapting to changing industry dynamics.
• Experience in AI technologies and their applications in advertising, particularly in driving value through automation and data insights.
• Strong understanding of user experience design principles, with a focus on creating intuitive and effective conversational interfaces.
• Exceptional analytical skills with the ability to synthesize data insights into actionable strategies.
• Outstanding communication and interpersonal skills to effectively engage and inspire diverse, cross-functional teams.
• Demonstrated ability to drive innovation, manage complex product portfolios, and lead large-scale strategic initiatives.

Benefits and Perks:

• Competitive salary and equity
• 100% employee coverage for medical, dental and vision premiums
• Short and long term disability benefits at no cost to the employee
• Basic life and AD&D insurance at no cost to the employee
• 401K Plan (Pre-tax and Roth)
• 4 weeks of paid time off and work/life balance
• Up to 12 weeks of paid family leave (care for a family member, bond with a new child, etc.)
• Up to 6 weeks of paid disability leave (up to 12 weeks for pregnancy disability leave)
• Ample opportunities to volunteer with local organizations with NextRoll Gives Back
• For additional benefits not mentioned, visit our Careers page

Additional Information:

Minimum salary of $219,079 to maximum salary of $324,450 + 30% commission + equity + benefits.

The range provided is NextRoll’s reasonable estimate of the base compensation for this role. The actual amount will be based on job-related and non-discriminatory factors such as location, experience, training, skills, and abilities. Consult with your Recruiter during the initial call to determine a more targeted range based on these job-related factors.

About NextRoll:

NextRoll is a marketing technology company delivering products ambitious marketers use and rely on to grow their businesses. Powered by machine learning and integrated data platforms, NextRoll’s technology serves tens of thousands of businesses globally through its two business units: RollWorks, an account-based platform for business-to-business marketing and sales teams, AdRoll, a marketing and advertising platform for direct-to-consumer brands. NextRoll is a privately-held, remote friendly company headquartered in San Francisco, CA with additional offices in New York City, Dublin and Sydney. To learn more visit nextroll.com.

We are committed to building diverse teams of “Rollers” and are proud to be an equal opportunity employer. Learn more about our DEI impact via our DEI Annual Report on our Culture page . All applicants will receive consideration without regard to race, color, ancestry, sex, religion, gender, gender identity or expression, sexual orientation, marital status, national origin, citizenship, genetics, disability, age, veteran status or other characteristics. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. To request reasonable accommodation, contact [e-mail] .

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