VP of Marketing & eCommerce — Growth & Digital Experience

Advance Auto Parts Inc.; Raleigh (NC); On-site; USD 230,000 - 350,000; Full time

Job summary

Advance Auto Parts is seeking a visionary Vice President of Marketing & eCommerce to lead the company’s marketing, digital, and eCommerce strategy for DIY and Professional segments. The role drives revenue growth, brand strength, and omnichannel performance while partnering with Merchandising, Stores, and Technology to translate investments into measurable business outcomes.

Reporting to the executive leadership team, this leader will build a high-impact team, advance platform capabilities, and

Qualifications

• Bachelor’s degree required; MBA or advanced degree preferred.
• 15+ years of leadership experience in marketing, digital, and/or eCommerce within large-scale retail or consumer-focused organizations.
• Strong track record of enterprise-level transformation and driving growth through digital and customer-centric strategies.

Responsibilities

• Define and execute a unified marketing and eCommerce vision aligned with growth objectives.
• Lead omnichannel customer experience across stores, digital platforms, mobile, and marketplaces.
• Drive measurable growth in digital and omnichannel revenue, customer acquisition, conversion, and lifetime value.

Skills

Leadership

Digital marketing

eCommerce

Education

Bachelor's degree

MBA

Job description

Advance Auto Parts is seeking a visionary Vice President of Marketing & eCommerce to lead the company’s marketing, digital, and eCommerce strategy for DIY and Professional segments. The role drives revenue growth, brand strength, and omnichannel performance while partnering with Merchandising, Stores, and Technology to translate investments into measurable business outcomes.

Reporting to the executive leadership team, this leader will build a high-impact team, advance platform capabilities, and