VP of Industry Growth & Strategic Partnerships

U.S. Travel Association; Washington (District of Columbia); Ibrido; USD 210.000 - 230.000; Tempo pieno

Vantaggi offerti da questo lavoro

Comprehensive healthcare package

Generous paid leave including family,

Education and professional development

Descrizione del lavoro

U.S. Travel Association in Washington, DC seeks a Vice President of Industry Advancement and Partnerships to drive growth through strategic partnerships, non-dues revenue, and member recruitment.

You will lead a 4–6 person team, shape external positioning, and report to the COO, shaping the association's long-term sustainability and revenue resilience. The role demands a strong commercial instinct, stellar negotiation skills, and extensive experience in business development within a

Competenze

• Minimum of 10 years of progressively responsible experience in business development, membership growth, strategic partnerships or commercial revenue generation.
• Demonstrated track record of building and closing complex, multi-stakeholder deals and partnerships.
• Experience managing a structured sales or business development pipeline with defined metrics and accountability.
• Prior experience within a trade association, membership organization or similarly governed environment strongly preferred.
• Proven ability to manage and develop a professional team of four or more direct reports.
• Bachelor's degree in business, marketing, communications or a related field is required.
• Advanced degree (MBA or equivalent) strongly preferred.

Mansioni

• Identify, negotiate and execute strategic partnerships, alliances and memoranda of understanding with organizations that extend the association's reach, capability or market influence.
• Build and maintain a portfolio of active partnership relationships with adjacent associations, academic institutions, government agencies and/or commercial entities.
• Represent the association in coalition and cross-sector settings where partnership opportunities may emerge.
• Define partnership terms, mutual obligations and performance expectations; ensure agreements are properly documented and reviewed by finance and legal counsel as appropriate.
• Monitor and assess the ongoing value of existing partnerships; recommend renewals, expansions or terminations based on performance and strategic fit.
• Identify and develop new non-dues revenue opportunities including corporate sponsorships, co-branded programs, data and research products and fee-based services.
• Build and manage a sponsor and commercial partner pipeline; cultivate relationships with vendors, suppliers and service providers seeking access to the association's membership.
• Structure and price sponsorship and partnership packages that deliver measurable value to commercial partners while serving member interests.
• Collaborate with communications and events to integrate sponsored programs into association platforms in a manner consistent with the association's brand and governance standards.
• Track non-dues revenue performance against annual targets; provide regular financial reporting to the COO.
• Develop and execute a comprehensive member acquisition strategy targeting priority segments, geographies and company classifications aligned with the association's growth objectives.
• Build and manage a structured pipeline of prospective members; establish prospecting cadences, outreach protocols and conversion benchmarks.
• Serve as the association's primary external representative in member recruitment contexts, including industry events, trade shows, regional convenings and direct outreach.
• Develop compelling, segment-specific value propositions and recruitment collateral that communicate the tangible return on association membership.
• Establish and track key acquisition metrics including prospects contacted, conversion rates, time-to-close and net new member revenue; report results to the COO on a regular basis.
• Coordinate seamlessly with membership to ensure newly acquired members are transitioned effectively into onboarding and engagement programs.
• Maintain current knowledge of industry trends, competitive dynamics and market developments that inform the association's growth strategy and external positioning.
• Represent the association credibly in industry forums and external settings, articulating the association's mission and value in the context of broader sector advancement.
• Identify collective market opportunities—including emerging customer segments, procurement channels or export markets that could be surfaced as partnership or program opportunities for the membership.
• Provide input to senior leadership on industry developments that may affect member recruitment, partnership viability or revenue strategy.
• Lead, develop and retain a team of four to six professionals with responsibilities spanning member recruitment, partnership development and revenue program management.
• Establish clear performance expectations and individual accountability metrics aligned with departmental growth targets.
• Develop and manage the departmental budget; ensure expenditures are aligned with revenue-generating priorities and association financial policies.
• Prepare regular reports to the COO and senior leadership on pipeline status, revenue performance, partnership activity and team results.

Conoscenze

Commercial instincts

Negotiation skills

Stakeholder management

Financial literacy

CRM proficiency

Team leadership

Formazione

Bachelor’s degree in business/marketing/communications

MBA or equivalent (advanced degree)

Strumenti

CRM platforms

Descrizione del lavoro

U.S. Travel Association in Washington, DC seeks a Vice President of Industry Advancement and Partnerships to drive growth through strategic partnerships, non-dues revenue, and member recruitment.

You will lead a 4–6 person team, shape external positioning, and report to the COO, shaping the association's long-term sustainability and revenue resilience. The role demands a strong commercial instinct, stellar negotiation skills, and extensive experience in business development within a