VP, Analytics — Retail Media Insights & Impact

VaynerX, LLC; New York (NY); Hybrid; USD 215,000 - 240,000; Full time

Benefits offered by this job

Employer-sponsored 401k with match

Medical, Dental, and vision coverage

Unlimited PTO

Caregiver (Parental) Leave

Health and Wellness benefits

Job summary

VaynerMedia, part of VaynerX, seeks a visionary VP of Data & Analytics to lead a high-impact analytics team in New York. You will drive data-driven marketing decisions, oversee complex analyses, and shape insights that translate into client business outcomes.

You will mentor a diverse team, collaborate across disciplines, and advance measurement frameworks across digital ecosystems. Hybrid work and a data-centric culture are core to this role.

Qualifications

• 10+ years of experience in digital analytics with proven business impact.
• Extensive knowledge in Modeling, Forecasting, Data Management.
• Specialties include data science, big data, data-driven decisions, online services analytics, modeling and analysis, leadership and operational strength.
• Advanced degree in Mathematics, Statistics, Marketing, Engineering, Computer Science, or a quantitative discipline.
• Excel and Python proficiency.

Responsibilities

• Ensure quality analytics deliverables across the team and drive value for clients.
• Lead scoping for new and existing clients to ensure profitability and utilization.
• Act as lead client contact for analytics and business intelligence with clear POVs.
• Oversee day-to-day relationships and deliverables to align with clients' goals.
• Identify opportunities to expand analytics scope within the agency.
• Analyze complex systems to derive insights and optimize marketing investments.
• Use data & emerging tech to reach prospects, measure campaigns and forecast behavior.
• Simplify findings for broad audiences and provide actionable recommendations.
• Develop attribution platforms/models across multiple media channels.
• Provide mentorship to the analytics team and build a world-class data science group.

Skills

Digital analytics

Modeling

Forecasting

Data management

Python

Excel

Leadership

Education

Advanced degree in Mathematics, Statistics, Marketing, Engineering, Computer Science, or a quantitative discipline

Tools

Excel

Python

Job description

VaynerMedia, part of VaynerX, seeks a visionary VP of Data & Analytics to lead a high-impact analytics team in New York. You will drive data-driven marketing decisions, oversee complex analyses, and shape insights that translate into client business outcomes.

You will mentor a diverse team, collaborate across disciplines, and advance measurement frameworks across digital ecosystems. Hybrid work and a data-centric culture are core to this role.