VP, Memberships, East

arcis; Dallas (TX); On-site; USD 180,000 - 260,000; Full time

Job summary

Arcis Golf, a premier owner and operator of private, resort, and daily-fee clubs, seeks a Vice President of Membership to lead portfolio sales strategy and drive initiation-fee performance across the private-club portfolio. You will set the operating system, scorecards, coaching rhythms, and resource decisions to improve results and member experience.

The role requires ownership of pipeline, forecasting cadence, CRM discipline, and cross-functional collaboration with Operations and executive

Qualifications

• Required to lead portfolio sales strategy and coaching across multiple clubs.
• Strong experience with CRM platforms (HubSpot) and data-driven decision making.
• Proven ability to coach, develop leaders, and improve performance.
• Expertise in forecasting, pipeline management, and reporting cadence.

Responsibilities

• Develop and execute the portfolio membership sales strategy, annual plan, targets, and priorities with executive leadership.
• Establish and enforce a portfolio scorecard based on sales targets, pipeline, tours, and CRM discipline.
• Regularly stack-rank clubs and membership sales professionals to identify performance gaps and coaching needs.
• Lead a rigorous portfolio pipeline and forecasting cadence; evaluate pipeline quality and forecast accuracy by club and seller.
• Define and continuously improve Arcis Golf's value-based membership sales process from prospecting to referral generation.
• Ensure club teams generate opportunities through referrals, digital leads, and influential networks.

Skills

Portfolio sales leadership

HubSpot CRM

Coaching & development

Forecasting & analytics

Cross-functional collaboration

Tools

HubSpot

CRM systems

Job description

Club Location:

Arcis Golf - Corporate Office - Dallas, TX

Arcis Golf team members thrive on anticipating needs, forging connections, and elevating experiences for our team, members, and guests. We are an inclusive team of unique individuals who show up each day with a grateful spirit, humble heart, and a genuine respect for one another.

About Arcis Golf:

Arcis Golf is a premier owner and operator of private, resort, and daily-fee clubs across the United States. We transform clubs into inclusive lifestyle destinations through innovative leadership, exceptional service, dynamic programming, and memorable experiences for members and guests of all ages. Our purpose is to create extraordinary experiences and forge emotional connections with our members and guests, one round at a time.

Our Four Pillars:

Lifetime Sports | Experiential Dining | Health & Wellness | Arts & Entertainment

Our Eight Axioms:

Practice Humility | Seek Help | Develop a Growth Mindset | Obs...

Position Summary:

The Vice President, Membership is the portfolio sales leader accountable for membership sales and initiation-fee performance across Arcis Golf's private-club portfolio. This role owns portfolio strategy, talent, coaching, performance management, sales process, HubSpot discipline, market and CMA insight, and alignment with Operations. The Vice President establishes one consistent membership sales operating system and scorecard, stack-ranks clubs and sales professionals, identifies performance and talent gaps early, and drives timely coaching, corrective action, recruiting, and resource decisions that improve results and the prospective-member experience.

Key Responsibilities:

• Develop and execute the portfolio membership sales and initiation-fee strategy, annual operating plan, targets, and performance priorities in partnership with the Senior Vice President, Sales and executive leadership.
• Establish and enforce one portfolio scorecard based on sales versus target, qualified pipeline, self-generated opportunities, tours, lead-to-tour conversion, tour-to-close conversion, activity and follow-up, CRM discipline, and market/CMA knowledge, with clear definitions, targets, reporting standards, and operating rhythms across every club.
• Regularly stack-rank clubs and membership sales professionals using scorecard results and qualitative performance indicators; identify performance issues, coaching needs, talent gaps, and resource opportunities early and drive timely action.
• Lead a rigorous portfolio pipeline and forecasting cadence; evaluate pipeline quality, coverage, velocity, aging, conversion, follow-up, and forecast accuracy by club and seller.
• Hold leaders accountable for results, require specific coaching and performance-improvement plans where gaps exist, assess progress frequently, and make timely leadership, staffing, or role decisions when performance does not improve.
• Define and continuously improve Arcis Golf's value-based membership sales process from prospecting and qualification through discovery, personalized tour design, value articulation, objection handling, urgency, close, onboarding, and referral generation.
• Ensure club teams build membership opportunity through disciplined prospecting, existing-member referrals and introductions, relationships with centers of influence, community connections, networking, digital leads, and other productive channels.
• Set enterprise expectations for HubSpot as the daily sales system of record, including accurate contact and deal data, activities, tasks, next steps, source attribution, tour outcomes, pipeline stages, expected revenue, and forecast information.
• Use HubSpot dashboards, reports, sequences, and communication tools to improve portfolio visibility, prioritize action, evaluate funnel performance, strengthen follow-up, and guide coaching, staffing, and resource allocation; partner with RevOps on system configuration, governance, automation, and integrations.
• Establish standards for current, consistent CMA data across the portfolio, including competitors, pricing, offerings, positioning, capacity, market conditions, local development, demographics, and community changes; analyze cross-portfolio trends and translate them into sales, pricing, positioning, and growth opportunities.
• Maintain a regular cadence with Operations leadership, General Managers, Membership Sales and Operations leaders, and club leaders to review performance, capacity, pricing, lead flow, the prospect and tour experience, operational barriers, and actions required to improve sales.
• Recruit, assess, coach, develop, succession-plan, and retain high-performing membership sales leaders and professionals; maintain proactive recruiting pipelines for critical and recurring roles.
• Create scalable onboarding, training, field coaching, and certification p