VP, Marketing Data Science & Strategy

Citi; New York (NY); On-site; USD 129,840 - 194,760; Full time

Benefits offered by this job

Medical, dental, and vision coverage

401(k)

Paid time off and sick leave

Job summary

Citi is looking for a VP, Marketing Data Science in New York, New York, to join the Media Sciences team. This senior role requires expertise in advanced analytics with a focus on marketing effectiveness and audience analysis. The individual will design complex models, lead predictive analytics, and translate data insights into strategic recommendations for senior stakeholders.

The ideal candidate should have over six years of experience in media measurement and analytics, proficiency in Python and R, and a strong understanding of machine learning frameworks. Citi offers competitive benefits in addition to a robust compensation package ranging from $129,840 to $194,760 annually.

Qualifications

• 6-10 years’ experience in media measurement and analytics, preferably in financial services.
• Experience with big data technologies and cloud platforms.
• Extensive experience with structured and unstructured marketing data.

Responsibilities

• Design and implement advanced statistical and machine learning models.
• Utilize predictive analytics to forecast marketing outcomes and inform budget allocation.
• Communicate complex analytical concepts to senior leadership and teams.

Skills

Python

R

Machine Learning

Data Visualization

SQL

Education

Masters or Bachelor's degree in Business Analytics, Finance, or Statistics

Tools

TensorFlow

PyTorch

Dataiku

Tableau

Power BI

Job description

Citi is looking for a VP, Marketing Data Science in New York, New York, to join the Media Sciences team. This senior role requires expertise in advanced analytics with a focus on marketing effectiveness and audience analysis. The individual will design complex models, lead predictive analytics, and translate data insights into strategic recommendations for senior stakeholders.

The ideal candidate should have over six years of experience in media measurement and analytics, proficiency in Python and R, and a strong understanding of machine learning frameworks. Citi offers competitive benefits in addition to a robust compensation package ranging from $129,840 to $194,760 annually.