SVP Marketing Data Science - Strategy & Impact

Citi; New York (NY); On-site; USD 163,600 - 245,400; Full time

Benefits offered by this job

Medical, dental, and vision coverage

401(k) plan

Wellness programs

Paid time off packages

Job summary

Citi is seeking an experienced individual for the role of SVP, Marketing Data Science based in New York, NY. This senior position involves leading advanced analytics initiatives, including marketing effectiveness and user journey analytics, to optimize marketing spend.

The ideal candidate will have extensive experience in media measurement and analytics, with proficiency in Python, R, and big data technologies. The role offers a competitive salary, ranging from $163,600 to $245,400, and includes various benefits such as medical coverage and a 401(k) plan.

Qualifications

• 10+ years of experience within media measurement and analytics.
• Proficiency in programming languages such as Python and R.
• Experience with big data technologies and cloud platforms.
• Strong understanding of core AI/ML concepts.

Responsibilities

• Design and implement advanced statistical and machine learning models.
• Lead the development of marketing analytics roadmap.
• Mentor and manage a team of data scientists.
• Communicate complex insights to diverse audiences.

Skills

Advanced analytics

Statistical and machine learning modeling

Data visualization tools

Programming in Python and R

Predictive modeling

Education

Master’s or Bachelor’s degree in Business Analytics, Finance, or Statistics

Tools

SQL

Tableau

Power BI

TensorFlow

PyTorch

Job description

Citi is seeking an experienced individual for the role of SVP, Marketing Data Science based in New York, NY. This senior position involves leading advanced analytics initiatives, including marketing effectiveness and user journey analytics, to optimize marketing spend.

The ideal candidate will have extensive experience in media measurement and analytics, with proficiency in Python, R, and big data technologies. The role offers a competitive salary, ranging from $163,600 to $245,400, and includes various benefits such as medical coverage and a 401(k) plan.