VP-Marketing

Confidential; Washington (District of Columbia); On-site; USD 120,000 - 180,000; Full time

Job summary

A fast-growing provider of open-source business intelligence tools seeks a VP of Marketing to shape and execute marketing strategies. This pivotal role emphasizes building effective marketing initiatives, engaging with a developer and data analyst audience, and cultivating a creative, data-driven marketing environment.

Qualifications

• Deep understanding of audience needs, especially in open-source software.
• Proven ability to create authentic messaging and content strategies.
• Experience in scaling startups and product-led growth environments.

Responsibilities

• Define and execute marketing strategy focused on go-to-market motions.
• Lead content creation, community engagement, and social strategies.
• Build and lead a high-performing marketing team.

Skills

Marketing Strategy

Content Creation

Community Engagement

Social Strategies

Cross-functional Leadership

Education

Bachelor's degree in Marketing or related field

Job description

VP-Marketing About the Company Fast-growing provider of open-source business intelligence tools Industry Outsourcing / Offshoring Type Privately Held Founded 2014 Employees 51-200 Categories Information Technology & Services Computing Infrastructure Data & Analytics Hosting Services Information Computers Technology Analytics Big Data Analytics About the Role The Company is seeking a VP of Marketing to join their team. The successful candidate will be responsible for defining and executing the marketing strategy, with a focus on building a repeatable and scalable go-to-market motion. This role is pivotal in articulating the company's unique value proposition to its user base, which includes developers, data analysts, and teams. The VP of Marketing will also be tasked with leading the creation of content, community engagement, and social strategies to generate public conversations and an engaged following. A hands-on approach is essential, as the role involves moving key marketing initiatives forward while also building and leading a high-performing team. The ideal candidate for the VP of Marketing position at the company will have a deep understanding of what resonates with the target audience, particularly in the context of open-source software and data. They should be adept at creating authentic messaging and content strategies and have a proven track record of building successful marketing strategies to achieve business growth goals. Experience in a scaling startup and a product-led growth environment is highly valued. The role requires a leader who can work effectively with cross-functional teams, is comfortable with both the details and the big picture, and can instill a culture of quantitative rigor while fostering creativity and experimentation. The company is a global, fully distributed team that values flexibility, autonomy, and a user-focused, long-term value approach. Hiring Manager Title CEO Travel Percent Less than 10% Functions Marketing

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VP-Marketing • Washington, District of Columbia, United States