VP, Integrated Media Activation Strategy

Ladders; United States; Remote; USD 210,000 - 235,000; Full time

Benefits offered by this job

Remote-first culture

Unlimited PTO

Extended winter holiday break

Flexible schedules and work-from-any-­

100% paid parental leave

401(k) matching

Comprehensive medical, dental, and视ion

Annual fitness credits

Job summary

Ladders is seeking a VP of Integrated Media Activation Strategy to shape enterprise-level media activation for a remote-first, US-based team. You will translate complex strategies into executable plans across biddable and traditional channels, driving full-funnel investment and balancing brand with performance.

Lead high-profile pitches, partner with cross-functional teams and media partners, and mentor teams to deliver breakthrough activations, while supporting new business momentum in a

Qualifications

• 10+ years in media planning, buying, or integrated media strategy, preferably in an agency setting.
• Deep expertise in both biddable and traditional media channels.
• Proven ability to develop integrated media strategies for large enterprise clients.
• Strong experience translating high-level strategies into actionable media plans.
• Hands-on experience with innovative media activations beyond traditional channels.
• Exceptional presentation and storytelling skills for senior client interactions.
• Experience mentoring and developing media talent across teams.

Responsibilities

• Translate complex media strategies into actionable activation plans across various channels
• Lead integrated media activation on high-profile enterprise pitches
• Develop full-funnel media investment strategies balancing brand and performance
• Identify and activate new media opportunities beyond traditional channels
• Build relationships with media and technology partners for innovative activations
• Collaborate with cross-functional teams to create breakthrough media concepts
• Provide strategic leadership during the initial phase after new business wins

Skills

Media strategy

Leadership

Presentations

Mentoring

Job description

For our client, we are seeking a VP, Integrated Media Activation Strategy to join the team of a leader in the Business Services space.

This leader will shape integrated media activation strategy for enterprise clients, turning complex plans into actionable execution across both biddable and traditional channels.

The role will focus on full-funnel media investment strategies that balance brand and performance goals while identifying innovative opportunities beyond conventional media buys.

You will partner closely with cross-functional teams, media and technology partners, and senior stakeholders to deliver breakthrough activations and support new business momentum.

Location: Remote - US based candidates only, no visa sponsorship available

Compensation: $210,000 – $235,000 annually

Responsibilities

• Translate complex media strategies into actionable activation plans across various channels
• Lead integrated media activation on high-profile enterprise pitches
• Develop full-funnel media investment strategies balancing brand and performance
• Identify and activate new media opportunities beyond traditional channels
• Build relationships with media and technology partners for innovative activations
• Collaborate with cross-functional teams to create breakthrough media concepts
• Provide strategic leadership during the initial phase after new business wins

Qualifications

• 10+ years in media planning, buying, or integrated media strategy, preferably in an agency setting
• Deep expertise in both biddable and traditional media channels
• Proven ability to develop integrated media strategies for large enterprise clients
• Strong experience translating high-level strategies into actionable media plans
• Hands-on experience with innovative media activations beyond traditional channels
• Exceptional presentation and storytelling skills for senior client interactions
• Experience mentoring and developing media talent across teams

Benefits

• Remote-first culture
• Unlimited PTO
• Extended winter holiday break
• Flexible schedules and work-from-anywhere options
• 100% paid parental leave
• 401(k) matching
• Comprehensive medical, dental, and vision insurance
• Annual fitness credits and more

Our client is an equal opportunity employer.