VP & GM, Lansing Local Media & Digital Growth

Nexstar Media Group, Inc.; Lansing (MI); On-site; USD 100,000 - 150,000; Full time

Job summary

Nexstar Media Group, Inc. is seeking an experienced Vice President/General Manager to oversee its media properties in Lansing, Michigan. This role involves full oversight of WLNS (CBS) operations and managing relationships with WLAJ (ABC/CW).

The ideal candidate will have a strong broadcast management background and lead teams to create engaging content across multiple platforms. Responsibilities include driving strategic direction, fostering a collaborative culture, and enhancing audience engagement through digital solutions.

Qualifications

• Minimum of five years of broadcast management experience at a commercial broadcast television station.
• Strong background in leading operational teams within sales-driven organizations.
• Experience creating locally originated content for multiple platforms.

Responsibilities

• Provide executive leadership and strategic direction for Nexstar properties in Lansing.
• Oversee operational agreements with Mission Broadcasting for WLAJ.
• Drive local content creation for multiple platforms to enhance audience engagement.

Skills

Broadcast management experience

Leadership skills in sales-driven organizations

Content creation for multiple platforms

Strategic vision

Job description

Nexstar Media Group, Inc. is seeking an experienced Vice President/General Manager to oversee its media properties in Lansing, Michigan. This role involves full oversight of WLNS (CBS) operations and managing relationships with WLAJ (ABC/CW).

The ideal candidate will have a strong broadcast management background and lead teams to create engaging content across multiple platforms. Responsibilities include driving strategic direction, fostering a collaborative culture, and enhancing audience engagement through digital solutions.