VP & General Manager, Local TV & Digital Growth

Nexstar Media Group Inc.; Lansing (MI); Presencial; USD 180.000 - 280.000; Jornada completa

Descripción de la vacante

Nexstar Media Group, Inc. is seeking a Vice President/General Manager to oversee WLNS in Lansing, MI, including its duopoly with WLAJ (ABC/CW) and digital assets.

The role requires strategic leadership to drive local news, sales, and digital initiatives while building strong community relations. Ideal candidates bring at least five years of broadcast management experience, a track record of growing audiences and revenue, and the ability to lead cross-functional teams across on-air, digital, and

Formación

• Minimum five years of broadcast management experience at a commercial television station.
• Proven leadership of sales-driven teams and digital ad solutions.
• Strong track record in creating locally originated content for multiple platforms and engaging communities.

Responsabilidades

• Oversee operations of WLNS (CBS) and the duopoly with WLAJ (ABC/CW) in Lansing, MI.
• Lead cross-functional teams across sales, news, and digital platforms to grow audience and revenue.
• Develop locally originated content for OTT, web, social, and linear channels to extend reach.
• Foster collaboration across station departments and relationships with key clients and community leaders.

Conocimientos

Broadcast management

Digital advertising

Strategic leadership

Content creation

Stakeholder collaboration

Descripción del empleo

Nexstar Media Group, Inc. is seeking a Vice President/General Manager to oversee WLNS in Lansing, MI, including its duopoly with WLAJ (ABC/CW) and digital assets.

The role requires strategic leadership to drive local news, sales, and digital initiatives while building strong community relations. Ideal candidates bring at least five years of broadcast management experience, a track record of growing audiences and revenue, and the ability to lead cross-functional teams across on-air, digital, and