VP, Global Media & Growth Strategy

Red Bull North America; Santa Monica (CA); On-site; USD 180,000 - 240,000; Full time

Benefits offered by this job

Travel 30-40%

Permanent

Benefits eligible

Job summary

Red Bull North America seeks a senior leader with 15+ years in media, entertainment, or digital content to drive strategy, scale owned media, and oversee multi-million-dollar budgets. The role emphasizes data-driven decisions, platform dynamics, and building strong cross-functional partnerships in a fast-paced environment.

Travel and leadership excellence are key as you guide teams and partner with marketing to deliver impactful media experiences across sports and lifestyle content.

Qualifications

• 15+ years of progressive experience in media, entertainment, or digital content industry experience.
• 10+ years of US market experience in senior leadership roles, leading people leaders.
• Proven track record of scaling owned and operated media properties.
• Deep expertise in digital media, social platforms, and content distribution strategies.
• Strong background in media analytics, audience measurement, and data-driven decision making.
• Experience managing multi-million-dollar budgets, driving consumer metrics and commercial performance.
• A proven positive, energy giving role model and influence with all people, departments and partners we work with.
• Strategic thinker with ability to balance long-term vision with short-term execution.
• Exceptional analytical skills with ability to translate media data into actionable strategies.
• Strong commercial acumen and business development capabilities.
• Outstanding leadership and people management skills.
• Excellent communication and presentation abilities translating media strategy and metrics into easy-to-understand language for our marketing peers to understand.
• Deep understanding of content consumption trends and platform dynamics.
• Entrepreneurial mindset with comfort in fast-paced, evolving environments.
• Experience with sports, dance, music, entertainment, fitness and lifestyle content categories preferred.
• Background in both traditional and digital media environments preferred.
• International media market experience would be an advantage preferred.
• MBA or advanced degree in related field preferred.
• Existing relationships with major media platforms, technology partners and creator media companies preferred.

Skills

Media leadership

Digital media strategy

Analytics & data-driven decisions

Budget management

People leadership

Communication & presentation

Platform dynamics

Strategic thinking

Content distribution

Commercial development

Education

MBA or advanced degree

Tools

Media analytics platforms

Job description

Red Bull North America seeks a senior leader with 15+ years in media, entertainment, or digital content to drive strategy, scale owned media, and oversee multi-million-dollar budgets. The role emphasizes data-driven decisions, platform dynamics, and building strong cross-functional partnerships in a fast-paced environment.

Travel and leadership excellence are key as you guide teams and partner with marketing to deliver impactful media experiences across sports and lifestyle content.