VP, Exhibits & Strategic Growth

FREEMAN; Dallas (TX); Hybrid; USD 150,000 - 210,000; Full time

Benefits offered by this job

Medical, Dental, Vision Insurance

Tuition Reimbursement

Paid Parental Leave

Life, Accident and Disability

Retirement with Company Match

Paid Time Off

Job summary

The Freeman Company is seeking a VP of Business Development – Exhibits to lead a team of Account Directors and Business Developers in selling and managing experiential exhibit programs for major brands. The role includes setting sales strategy, driving revenue, retention, and margin targets across an assigned client portfolio.

Hybrid work schedule; in-office and show-site 2–3 days per week. Dallas, TX preferred, but candidates from outside the market may be considered.

Qualifications

• Bachelor's degree required.
• 10+ years of related sales/account management experience, incl. 5+ years in sales leadership.
• Track record leading a team to $15M+ in profitable revenue.
• Experience selling/managing experiential exhibits, trade shows, or large-market events.
• Salesforce proficiency.
• Strong Microsoft Office skills.
• Willingness to travel.

Responsibilities

• Lead pursuit and management of profitable exhibit revenue opportunities.
• Set and execute short- and long-term sales strategy for the exhibits portfolio.
• Serve as lead on major/strategic accounts, partnering with clients.
• Run regular sales and pipeline-review meetings.
• Collaborate with creative, fabrication, and operations leadership.
• Grow pipeline with net-new logos and expansions within the portfolio.
• Review proposals for pricing alignment with scope and margin targets.

Skills

Leadership

Sales strategy

Account management

Forecasting

Team development

Education

Bachelor's degree

Tools

Salesforce

Job description

The Freeman Company is seeking a VP of Business Development – Exhibits to lead a team of Account Directors and Business Developers in selling and managing experiential exhibit programs for major brands. The role includes setting sales strategy, driving revenue, retention, and margin targets across an assigned client portfolio.

Hybrid work schedule; in-office and show-site 2–3 days per week. Dallas, TX preferred, but candidates from outside the market may be considered.