VP, eCommerce & Channel Strategy (NA)

TERREPOWER (formerly BBB Industries); Daphne (AL); On-site; USD 180,000 - 300,000; Full time

Job summary

TERREPOWER, a leader in sustainable manufacturing, seeks a Vice President, eCommerce to define North America strategy and establish eCommerce as a key growth driver across 1P, 3P, and marketplace models.

You will drive pricing discipline, channel governance, digital capability, and organizational alignment while accelerating revenue and market penetration. This executive role demands strategic vision, cross‑functional influence, and strong commercial instincts.

Qualifications

• Bachelor’s degree required.
• 15+ years of progressive commercial or P&L leadership with executive responsibility.
• Proven track record scaling eCommerce or digital channels in complex, multi‑BU organizations.
• Experience navigating multi‑channel environments balancing 1P, 3P, and retail partnerships.

Responsibilities

• Define and lead North America eCommerce strategy aligned with enterprise priorities.
• Establish eCommerce as a scalable, revenue‑generating capability across channels.
• Build and enforce pricing discipline to protect brand value.
• Lead channel segmentation for retail, eCommerce, and marketplaces.
• Develop sub-branding for online marketplaces and evaluate non-branded fulfillment models.
• Establish KPIs, dashboards, and governance cadences for full visibility.
• Design scalable operating models enabling BU autonomy with consistency.
• Leverage partners and tech to accelerate capability development.
• Build a data‑driven culture with clear attribution and feedback loops.
• Coach BU leadership on digital commerce best practices and executable plans.
• Champion demand creation across eCommerce and emerging platforms.
• Invest in content strategy and performance media to grow reach.
• Partner with marketing to support premium brand positioning online.

Skills

eCommerce strategy

multi‑channel leadership

pricing discipline

channel governance

data‑driven decision‑making

executive communication

Education

Bachelor’s degree

Job description

TERREPOWER, a leader in sustainable manufacturing, seeks a Vice President, eCommerce to define North America strategy and establish eCommerce as a key growth driver across 1P, 3P, and marketplace models.

You will drive pricing discipline, channel governance, digital capability, and organizational alignment while accelerating revenue and market penetration. This executive role demands strategic vision, cross‑functional influence, and strong commercial instincts.