VP, Digital Engagement & Experience

Hackensack Meridian Health; Woodbridge Township (NJ); Sur place; USD 250 000 - 320 000; Plein temps

Résumé du poste

Hackensack Meridian Health in Woodbridge Township, NJ seeks a Vice President, Digital Engagement to lead digital access initiatives for patients, consumers, and clinicians. This executive role partners with digital marketers, IT, and clinical teams to deliver tools that simplify care and improve workflows.

You will oversee a team of developers, digital marketers and SEO/usability experts, driving web, mobile and chatbot initiatives while managing budgets and strategic vendor relationships.

Qualifications

• Bachelor's degree in a related field.
• 10+ years of experience in digital marketing and IT leadership.
• Proven ability to lead cross-functional teams and complex projects.
• Experience with CMS platforms and analytics tools.

Responsabilités

• Provides strategic direction for digital engagement as it relates to patients, consumers, team members and clinicians for Network.
• Leads a team of developers, digital marketers and SEO/usability experts to deploy digital infrastructure.

Connaissances

Digital marketing

Web development

Mobile app development

Leadership

API integration

CMS (Sitecore/WordPress)

Google Analytics

Generative AI

SMS & chatbots

Executive communication

Formation

Bachelor's degree

Outils

Sitecore

WordPress

Headless CMS

Google Sites

Google Data Studio

Description du poste

Hackensack Meridian Health in Woodbridge Township, NJ seeks a Vice President, Digital Engagement to lead digital access initiatives for patients, consumers, and clinicians. This executive role partners with digital marketers, IT, and clinical teams to deliver tools that simplify care and improve workflows.

You will oversee a team of developers, digital marketers and SEO/usability experts, driving web, mobile and chatbot initiatives while managing budgets and strategic vendor relationships.