VP, Data Cloud Consulting

zetaglobal; EUA; Teletrabalho; USD 180 000 - 200 000; Tempo integral

Resumo da oferta

zetaglobal seeks a Vice President of Consulting to lead a high-impact data-driven marketing strategy and measurement organization for an enterprise client portfolio. You will blend executive leadership with hands-on execution, shaping client strategy and building repeatable frameworks that drive revenue from consulting engagements.

You will mentor a team of consultants, design data strategies, translate goals into actionable plans, and operationalize AI across workflows to deliver clear,

Qualificações

• 12+ years in data-driven marketing strategy, campaign measurement, and client engagement/growth.
• Experience with advanced segmentation strategies, statistical testing, and multi-touch attribution models.
• Proven ability to synthesize data into insights and develop actionable recommendations and roadmaps.
• Exceptional communication skills with experience presenting to C-level executives and cross-functional teams.
• Track record building audience strategies, measurement frameworks, and people-based marketing programs that solve for real business outcomes.

Responsabilidades

• Develop, mentor, and scale a team of consultants, establishing repeatable problem-solving methodologies and consultative processes.
• Design comprehensive data strategies that combine first-party and third-party data to optimize paid and owned channel performance.
• Translate business goals into actionable media and CRM plans, converting complex dashboards into clear tactical roadmaps by channel.
• Operationalize generative AI and predictive analytics tools across consulting workflows, proposal generation, and client storytelling.
• Standardize proforma development projecting quarterly revenue impact from audience and campaign recommendations, and support sales leadership on incremental pitches.
• Build data intelligence workshops and playbooks for top-tier accounts, and partner with Product, Engineering, and Account teams to identify expansion opportunities.

Conhecimentos

Data-driven strategy

Campaign measurement

Executive leadership

Audience strategies

Attribution models

C-level communication

People-based marketing

Descrição da oferta de emprego

Role overview

The Vice President of Consulting leads and scales a high-impact consulting organization that delivers data-driven marketing strategy, measurement, and activation across an enterprise client portfolio. The role blends executive leadership with practitioner-level execution, shaping client strategy, building repeatable frameworks, and driving revenue tied to consulting engagements.

Responsibilities

• Develop, mentor, and scale a team of consultants, establishing repeatable problem-solving methodologies and consultative processes.
• Design comprehensive data strategies that combine first-party and third-party data to optimize paid and owned channel performance.
• Translate business goals into actionable media and CRM plans, converting complex dashboards into clear tactical roadmaps by channel.
• Operationalize generative AI and predictive analytics tools across consulting workflows, proposal generation, and client storytelling.
• Standardize proforma development projecting quarterly revenue impact from audience and campaign recommendations, and support sales leadership on incremental pitches.
• Build data intelligence workshops and playbooks for top-tier accounts, and partner with Product, Engineering, and Account teams to identify expansion opportunities.

Requirements

• 12+ years in data-driven marketing strategy, campaign measurement, and client engagement/growth, including hands-on leadership of strategic planning, brand, and performance marketing programs.
• Experience with advanced segmentation strategies, statistical testing, and multi-touch attribution models.
• Proven ability to synthesize data into insights and develop actionable recommendations and roadmaps.
• Exceptional communication skills with experience presenting to C-level executives and cross-functional teams.
• Track record building audience strategies, measurement frameworks, and people-based marketing programs that solve for real business outcomes.

Nice to have

• Experience shaping consulting offerings, automation initiatives, or roadmap inputs in partnership with Product and Engineering.

Benefits and work setup

Compensation range of $180,000–$200,000 depending on location and experience.