VP, Brand Impact - Lead Premium Brand Programs & Teams

FHIUS Fleishman Hillard Inc; United States; Hybrid; USD 95,000 - 175,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

401(k) matching

Paid time off

Hybrid work model

Job summary

FleishmanHillard, a leading global communications agency, seeks a Vice President to join the Brand Impact Practice in Texas, guiding national lifestyle brands and sports marketing programs. The role requires leading large, integrated teams and delivering earned-first creative programs that tie intelligence, planning, media, social, influencers, partnerships and activations to measurable outcomes.

The ideal candidate brings a track record of managing premium consumer programs, coordinating

Qualifications

• 10+ years of consumer brand experience in program management, account coordination, or execution roles at a leading PR or communications agency with global/national brands.
• Understanding of sports including football and basketball (NFL, NCAA) and high-profile partnerships preferred.
• Proven ability to manage multiple programs simultaneously and deliver under tight timelines and high-pressure environments.
• Strong expertise in integrated communications program execution with premium consumer values and behaviors.

Responsibilities

• Own day-to-day program management and execution for major premium consumer brand clients, translating strategic direction into deliverables.
• Manage integrated communications programs spanning earned media, influencer partnerships, content, social, experiential, and digital channels.
• Drive on-time, on-budget delivery of program milestones while maintaining quality and brand alignment.
• Lead and coordinate cross-functional teams and agency partners across multiple workstreams.
• Serve as primary point of contact for day-to-day client communication and issue resolution.
• Collaborate with internal and external teams to optimize programs and measure outcomes.

Skills

Program management

Cross-functional leadership

Client leadership

Integrated communications

Agency experience

Sports partnerships

Strategic communication

Stakeholder management

Job description

FleishmanHillard, a leading global communications agency, seeks a Vice President to join the Brand Impact Practice in Texas, guiding national lifestyle brands and sports marketing programs. The role requires leading large, integrated teams and delivering earned-first creative programs that tie intelligence, planning, media, social, influencers, partnerships and activations to measurable outcomes.

The ideal candidate brings a track record of managing premium consumer programs, coordinating