Visual Design Lead - B2B Web with AI-Driven Craft

Morningstar; Chicago (IL); On-site; USD 95,000 - 140,000; Full time

Benefits offered by this job

401k match

Stock ownership potential

Comprehensive health benefits

Paid sabbatical

Job summary

Morningstar is seeking a Visual Design Lead to elevate the B2B marketing website with craft in typography, layout, color, and brand expression at scale.

You’ll lead design across digital marketing platforms, collaborating with Creative Services, the Corporate Digital Web team, and cross-functional partners, with an emphasis on AI-enabled workflows that accelerate iteration while upholding brand integrity.

Qualifications

• 7+ years of experience designing large-scale marketing websites or digital marketing experiences.
• Exceptional visual design skills — typography, layout, color, brand expression, and data visualization.
• Experience contributing to and managing design systems.
• Bachelor’s or master’s degree in visual/graphic design, a related field, or equivalent experience.

Responsibilities

• Lead visual design for Morningstar's B2B marketing website — web experiences, landing pages, and the design system that powers them.
• Apply exceptional craft in typography, layout, color, and information hierarchy to create brand-forward digital experiences.
• Contribute to and help art-direct imagery so that visual assets feel cohesive and consistent across the site.
• Translate briefs and creative direction into polished, high-quality visual executions.
• Present and defend design solutions to cross-functional teams, connecting visual decisions to brand and business goals.
• Contribute to and evolve Morningstar design systems and digital brand standards, partnering with engineers to ensure design quality through implementation.
• Champion AI-enabled design workflows, piloting tools that augment creativity and accelerate production.

Skills

Typography

Layout

Brand expression

Data visualization

Design systems

Collaboration

Figma

Content strategy

Education

Bachelor’s or Master’s in visual/graphic design

Tools

Figma

HTML

CSS

Contentstack

Job description

Morningstar is seeking a Visual Design Lead to elevate the B2B marketing website with craft in typography, layout, color, and brand expression at scale.

You’ll lead design across digital marketing platforms, collaborating with Creative Services, the Corporate Digital Web team, and cross-functional partners, with an emphasis on AI-enabled workflows that accelerate iteration while upholding brand integrity.