B2B Visual Design Lead — Brand & Craft

Morningstar Credit Ratings, LLC; Chicago (IL); On-site; USD 95,000 - 140,000; Full time

Benefits offered by this job

Hybrid work model

Wellness benefits

Stock ownership plan

Job summary

Morningstar is seeking a Visual Design Lead for its Chicago office to elevate the visual quality and brand expression of our B2B marketing website. This role focuses on craft—typography, layout, color, and systems—and collaborates with Creative Services, Corporate Digital Web, and cross-functional partners.

The ideal candidate embraces AI-enabled workflows to speed iteration while upholding Morningstar's standards for design excellence and ethics.

Qualifications

• 7+ years crafting large-scale marketing websites.
• Exceptional visual design skills in typography, layout, color, brand expression.
• Experience contributing to and managing design systems.
• Bachelor's or master's degree in visual/graphic design or related field.
• Strong communication to present design decisions to senior stakeholders.
• Ability to build alignment across teams while navigating priorities.
• Self-directed with ability to manage multiple projects in a fast-moving environment.
• Experience mentoring peers; leadership interest a plus.
• Advanced proficiency in Figma; CMS platforms knowledge (Contentstack) and HTML/CSS.
• Experience with AI-assisted design tools.

Responsibilities

• Lead visual design for Morningstar's B2B marketing website — web experiences, landing pages, and the design system that powers them.
• Apply exceptional craft in typography, layout, composition, color, and information hierarchy to create brand-forward digital experiences.
• Contribute to and help art-direct imagery so that visual assets feel cohesive and consistent across the site.
• Translate briefs and creative direction into polished, high-quality visual executions.
• Present and defend design solutions to cross-functional teams, connecting visual decisions to brand and business goals.
• Contribute to and evolve Morningstar design systems and digital brand standards, partnering with engineers to ensure design quality through implementation.
• Champion AI-enabled design workflows, piloting tools that augment creativity and accelerate production.

Skills

Typography

Layout

Color theory

Brand expression

Data visualization

Design systems

Figma

CMS (Contentstack)

HTML/CSS

AI workflows

Collaboration

Education

Visual/graphic design degree

Tools

Figma

HTML

CSS

Contentstack

Job description

Morningstar is seeking a Visual Design Lead for its Chicago office to elevate the visual quality and brand expression of our B2B marketing website. This role focuses on craft—typography, layout, color, and systems—and collaborates with Creative Services, Corporate Digital Web, and cross-functional partners.

The ideal candidate embraces AI-enabled workflows to speed iteration while upholding Morningstar's standards for design excellence and ethics.