Visitor Experience Designer & Storyteller

The Sherwin-Williams Company; Cleveland (OH); On-site; USD 55,000 - 75,000; Full time

Job summary

The Sherwin-Williams Company seeks a Specialist, Visitor Experience to translate business priorities and audience needs into impactful brand engagement opportunities. Based in Ohio, this role designs and delivers customized visitor experiences across corporate exhibits and tours, partnering with internal stakeholders to align messaging and strengthen engagement with customers, investors and partners.

With strong storytelling, content development and relationship management skills, you will frame

Qualifications

• Keen attention to detail and strong organizational skills.
• Writing, Editing and Public Speaking skills with proven proficiency using different styles of message delivery to reflect the nature of the stakeholder, audience and key takeaways
• Ability to assist internal and external customers in an approachable and welcoming manner
• Ability to work effectively across all levels of the organization
• Ability to work cooperatively and effectively as part of a team
• Ability to multi-task and work well independently and under pressure in a fast-paced environment
• Reliable attendance and punctuality
• Bachelor's degree in a related discipline; (e.g., Communication, Marketing, Business, Journalism, English).
• Must be at least 18 years or older
• Must be legally authorized to work in the country of employment without sponsorship now or in the future (OPT, CPT, H1B, EB-1, etc.).

Responsibilities

• Designs customized visitor experiences aligned with audience needs and business priorities.
• Partners with visit requestors and internal stakeholders to understand audience profiles, desired outcomes and measures of success.
• Translates business priorities into engaging, audience-centered experiences that showcase Sherwin-Williams enterprise-wide capabilities, innovation and strategic direction.
• Delivers exceptional experiences during customer, investor, executive and other high-profile visits while serving as a professional ambassador for Sherwin-Williams.
• Provides audience engagement and support throughout the visitor journey and adapts to evolving needs and real-time changes.
• Helps maintain consistent execution and coverage across corporate exhibit spaces within Cleveland and Brecksville, Ohio, locations.
• Develops and maintains visitor-facing content that supports enterprise messaging and reinforces Sherwin-Williams strategic priorities.
• Curates and enhances exhibit content, tour narratives, digital experiences and other visitor engagement tools to maximize audience impact.
• Collaborates with Corporate Communications, business units, leadership teams and subject matter experts to ensure content accuracy, relevance and alignment.
• Identifies opportunities to incorporate new stories, innovations, business priorities and thought leadership into visitor experiences.
• Assists in the development and maintenance of tour materials, exhibit collateral, digital content, experience briefs and other supporting communications resources.
• Serves as a trusted partner to internal stakeholders by recommending visitor engagement strategies that support business goals and audience objectives.
• Facilitates planning discussions with visit sponsors, functional leaders and business partners to align on desired outcomes and experience approaches.
• Identifies potential gaps, risks or opportunities that may impact visit success and recommends solutions.
• Builds strong cross-functional relationships that strengthen organizational support for the Visitor Experience program and related initiatives.
• Contributes to the ongoing growth and evolution of the Visitor Experience program through measurement, innovation and continuous improvement.
• Evaluates visitor feedback, stakeholder input and observed outcomes to identify opportunities to enhance experiences, storytelling and audience engagement.
• Recommends improvements to exhibits, content, messaging, processes and visitor engagement techniques.
• Monitors emerging trends in visitor experience, communications and experiential engagement to inform future enhancements.
• Collaborates with key partners, including Events & Resource Management, Security, IT, Catering and other supporting functions, to optimize the overall visitor experience.
• Supports strategic Corporate Communications initiatives, special projects, program resources and knowledge-sharing efforts.
• Assumes additional responsibilities and special projects as assigned.

Skills

Attention to detail

Public speaking

Interpersonal skills

Writing & editing

Team collaboration

Multitasking

Reliability

Bachelor's degree required

Legal work authorization

18+ years

Education

Bachelor's degree in related discipline

Job description

The Sherwin-Williams Company seeks a Specialist, Visitor Experience to translate business priorities and audience needs into impactful brand engagement opportunities. Based in Ohio, this role designs and delivers customized visitor experiences across corporate exhibits and tours, partnering with internal stakeholders to align messaging and strengthen engagement with customers, investors and partners.

With strong storytelling, content development and relationship management skills, you will frame