Vegetable Seed Market & Product Strategy Lead

Seedway, LLC; Lakeland (FL); On-site; USD 90,000 - 130,000; Full time

Job summary

Seedway, LLC seeks a seasoned professional to manage the seed product line across assigned species in the Vegetable Seed business. You will work with management, sales, and development teams to grow markets and drive sales.

You will forecast lifecycle, set pricing, and coordinate trials with growers and brokers while supporting field sales. Candidates should have leadership, travel willingness, and strong business acumen.

Qualifications

• Bachelor's Degree in Plant Science or equivalent; 6+ years of vegetable industry experience to demonstrate leadership in business and marketing including project management, problem solving and planning skills.
• Leadership in business and marketing with project management, problem solving and planning skills.
• Willingness to travel overnight; valid driver’s license; ability to travel as required.

Responsibilities

• Manages product line in assigned species; selects products, forecasts sales and life cycles, sets pricing strategy and manages inventory.
• Supports salesmen to increase sales with existing customers by sharing product and market knowledge.
• Interacts with potential customers to establish a seed business relationship and develop direct sales with growers.
• Works with product development team to place strategic trials on customers' farms and aid in trial evaluation.
• Collaborates with vegetable brokers, sales agents and buyers to increase Seedway's exposure and sales.
• Follows applicable conduct and safety policies; performs other duties as assigned.

Skills

Leadership

Project management

Problem solving

Planning skills

Business knowledge

Collaboration

Communication

Customer focus

Decision making

Skill development

Education

Bachelor's Degree in Plant Science

Job description

Seedway, LLC seeks a seasoned professional to manage the seed product line across assigned species in the Vegetable Seed business. You will work with management, sales, and development teams to grow markets and drive sales.

You will forecast lifecycle, set pricing, and coordinate trials with growers and brokers while supporting field sales. Candidates should have leadership, travel willingness, and strong business acumen.