Value-Based Care Strategy Lead — Communications

CVS Health; Austin (TX); On-site; USD 100,000 - 232,000; Full time

Job summary

CVS Health, including Aetna, is transforming health care by making it more accessible and affordable. We seek a seasoned strategist to lead value-based care messaging, content, and executive communications across Commercial, Medicare, and Medicaid businesses.

You will partner with analytics, finance, and sales teams to quantify impact, develop differentiated VBC storytelling, and advance thought leadership through events and publications.

Qualifications

• 10+ years of healthcare consulting, strategy, communications, marketing, or business development.
• Experience communicating the value of value-based care and healthcare transformation.
• Proven success in executive presentations, strateg ic communications, and RFP responses.
• Strong PM and cross-functional collaboration skills.
• Excellent written, verbal, and presentation abilities.
• Ability to translate complex healthcare concepts into compelling narratives.

Responsibilities

• Develop and maintain enterprise VBC results, outcomes, proof points, case studies, and success stories.
• Partner with analytics, finance, quality, network, and operations teams to quantify impact.
• Lead VBC content strategy and positioning for sales pursuits and client engagements.
• Collaborate with Sales, Product, Network Development, Proposal Management, and Account teams.
• Create and maintain standard and customized VBC value story content for clients.
• Ensure consistent VBC messaging across lines of business and stakeholders.
• Advance VBC thought leadership via conferences, publications, webinars, and talks.
• Monitor industry trends and market dynamics to inform strategy and priorities.
• Lead internal communications to raise awareness and adoption of VBC strategy.
• Serve as a subject matter resource on Aetna's VBC strategy and differentiation.

Skills

Healthcare consulting

Strategy

Communications

Executive presentations

RFP responses

Cross-functional collaboration

Project management

Verbal and written communication

Business development

Market messaging

Education

Bachelor's degree preferred

Job description

CVS Health, including Aetna, is transforming health care by making it more accessible and affordable. We seek a seasoned strategist to lead value-based care messaging, content, and executive communications across Commercial, Medicare, and Medicaid businesses.

You will partner with analytics, finance, and sales teams to quantify impact, develop differentiated VBC storytelling, and advance thought leadership through events and publications.