UX Visual Designer — Web & Conversion Experience

H&R Block, Inc.; Missouri; On-site; USD 73,000 - 110,000; Full time

Job summary

H&R Block, Inc. is seeking a UX Visual Designer to shape customer-centered digital experiences across the HR Block, Block Advisors, and Spruce websites.

You will blend user experience strategy with visual design to deliver accessible, conversion-focused experiences and collaborate with marketers, developers, and product partners. As part of the Marketing Creative team, you will contribute to design systems, stay current with UX trends, and leverage data to optimize performance across desktop,

Qualifications

• Bachelor’s degree in Design, HCI, or equivalent experience.
• 3–5 years of UX or product design in agile teams.
• Strong portfolio of responsive web designs with measurable impact.
• Proficiency in Figma, Adobe CC, and familiarity with AEM.

Responsibilities

• Design user-centered web experiences aligned to marketing objectives.
• Create responsive pages and digital experiences for desktop, tablet, and mobile.
• Apply UX best practices, user research insights, and data to improve usability and conversions.
• Collaborate with marketers, content strategists, developers, and product partners.
• Develop wireframes, user flows, prototypes, and high-fidelity visuals communicating journey and design intent.
• Ensure accessibility and inclusive design across digital assets.
• Leverage analytics and A/B results to optimize web experiences.
• Maintain design systems and brand guidelines for consistency.
• Present concepts and rationale to stakeholders, incorporating feedback.

Skills

UX design

Cross-functional teamwork

Responsive design

User research

Education

Bachelor's degree in Design/HCI

Tools

Figma

Adobe Creative Cloud

AEM CMS

Job description

H&R Block, Inc. is seeking a UX Visual Designer to shape customer-centered digital experiences across the HR Block, Block Advisors, and Spruce websites.

You will blend user experience strategy with visual design to deliver accessible, conversion-focused experiences and collaborate with marketers, developers, and product partners. As part of the Marketing Creative team, you will contribute to design systems, stay current with UX trends, and leverage data to optimize performance across desktop,