(USA) Senior Manager, Private Brand Management

Walmart; New York (NY); On-site; USD 90,000 - 180,000; Full time

Benefits offered by this job

Health benefits

401(k) matching

Paid time off

Stock purchase plan

Education benefits

Job summary

Walmart is seeking a Senior Manager, Private Brand Management in New York to lead strategic initiatives that enhance brand performance and drive growth. The role emphasizes data analytics, cross-functional collaboration, and delivering product development strategies aligned with company goals.

You will guide teams, influence stakeholders, and maintain brand consistency across the private brand portfolio, ensuring customer satisfaction and competitive advantage in a fast-paced retail environment.

Qualifications

• Bachelor’s degree in Business, Communications, Marketing, Business, or related field.
• 4 years’ experience in brand development and management, developing creative briefs, marketing, or related area OR 6 years’ experience in brand development and management, developing creative briefs, marketing, or related area.

Responsibilities

• Lead strategic discussions and influence cross-functional teams to advance private brand initiatives.
• Utilize data analytics and business insights to develop cohesive narratives supporting brand growth.
• Drive execution of product development strategies, ensuring alignment with business objectives and customer needs.
• Manage multiple projects by identifying priorities, removing obstacles, and adjusting plans to meet performance standards.
• Build and maintain strong partnerships with internal and external stakeholders to enhance brand value.
• Provide coaching and development opportunities to team members, fostering a high-performing environment.

Skills

Cross-functional leadership

Data analysis

Project management

Narrative development

Stakeholder partnerships

Adaptability

Mentoring

Education

Bachelor's degree in Business/Marketing/Related field

4 years’ experience in brand development/management OR 6 years’ experience

Job description

Position Summary...

What you’ll do...Role summary: The Senior Manager, Private Brand Management, leads strategic initiatives to enhance brand performance and drive business growth. This role requires leveraging data analytics and cross-functional collaboration to develop and execute product development strategies that align with organizational goals. The position demands strong decision-making, project management, and influencing skills to guide teams and partners effectively. By fostering partnerships and utilizing insights, the Senior Manager ensures brand consistency, operational excellence, and continuous improvement, contributing to a superior customer experience and sustained competitive advantage within the private brand portfolio.

About the team:

The CAD Design team delivers print and graphic solutions that align with Walmart’s apparel and brand vision across categories. They develop seasonal prints, engineered layouts, and production-ready artwork balancing creativity, speed, and commercial impact. Collaborating closely with Design, the team transforms concepts into execution within a fast-paced environment. With strong market awareness, technical precision, and innovation, they create cohesive assortments and scalable print solutions supporting business goals and enhancing the customer experience. Adaptability, project management, and data analysis are essential to their success.

What you’ll do:

• Lead strategic discussions and influence cross-functional teams to advance private brand initiatives.
• Utilize data analytics and business insights to develop cohesive narratives supporting brand growth.
• Drive execution of product development strategies, ensuring alignment with business objectives and customer needs.
• Manage multiple projects by identifying priorities, removing obstacles, and adjusting plans to meet performance standards.
• Build and maintain strong partnerships with internal and external stakeholders to enhance brand value.
• Provide coaching and development opportunities to team members, fostering a high-performing environment.
• Implement continuous improvements by leveraging new methodologies and technologies to optimize brand management.

What you’ll bring:

• Proven expertise in leading cross-functional discussions and influencing stakeholders with clarity and confidence.
• Strong analytical skills with the ability to leverage complex data and business insights to inform strategic decisions.
• Demonstrated project management experience, including planning, organizing, and monitoring significant initiatives.
• Ability to develop and communicate cohesive narratives supported by fact-based data analysis.
• Skilled in building and maintaining effective partnerships with internal and external stakeholders.
• Adaptability to navigate ambiguity and conflicting inputs while driving business outcomes.
• Experience mentoring and developing team members to achieve performance goals.

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet.

• Health benefits include medical, vision and dental coverage.
• Financial benefits include 401(k), stock purchase and company-paid life insurance.
• Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting.
• Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
• Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.

Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.

For Information About Benefits And Eligibility, See One.Walmart.

The annual salary range for this position is $90,000.00 - $180,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include :

• Stock

Minimum Qualifications...

Bachelor’s degree in Business, Communications, Marketing, Business, or related field and 4 years’ experience in brand development and management, developing creative briefs, marketing, or related area OR 6 years’ experience in brand development and management, developing creative briefs, marketing, or related area.

Preferred Qualifications...

• Leading a cross-functional team
• Masters: Business Administration

Primary Location...

15 W 27th St, New York, NY 10001, United States of America

Walmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.