US Sales Director – West

Cycles Worldwide, LLC; West (MS); Hybrid; USD 120,000 - 180,000; Full time

Job summary

Cycles Worldwide, LLC is seeking a top-tier Regional Sales Leader to drive growth across the North American powersports market. You will build and lead a remote, high-performance team while shaping go-to-market strategies for new product launches.

Responsibilities include expanding a dealer network across the United States and Canada, managing key accounts, and forging strategic partnerships with industry players to strengthen brand visibility and market penetration.

Qualifications

• Demonstrated senior sales leadership background with extensive hands-on experience within the powersports industry.
• Deep knowledge of North American distribution frameworks and dealer operation systems.
• Well-established existing industry connections and strategic partnership resources across the region.
• Elite negotiation capabilities and a proven track record of exceeding sales targets and quotas.

Responsibilities

• Demonstrated senior sales leadership background with extensive hands-on experience within the powersports industry.
• In-depth market expertise of North American distribution frameworks and dealer operation systems.
• Well-established existing industry connections and proven strategic partnership resources across the region.
• Elite negotiation capabilities alongside a consistent track record of exceeding sales performance targets and quotas
• This role is remote (U.S. based) with regional travel as needed

Skills

Senior sales leadership

Powersports industry knowledge

North American distribution

Dealer networks

Strategic partnerships

Negotiation skills

Job description

About Role:

• Develop and execute regional sales strategies to deliver strong, targeted growth performance.
• Build, expand and oversee a robust dealer network covering the United States and Canada.
• Lead key account relationships and drive strategic partnership development across the region.
• Recruit, onboard, train and mentor a high-performing sales team focused on the North American market.
• Design and implement go-to-market strategies for new product launches to accelerate market penetration.
• Collaborate cross-functionally across internal teams to strengthen overall brand visibility & influence within the powersports ecosystem.

Responsibilities:

• Demonstrated senior sales leadership background with extensive hands-on experience within the powersports industry.
• In-depth market expertise of North American distribution frameworks and established dealer operation systems.
• Well-established existing industry connections and proven strategic partnership resources across the region.
• Elite negotiation capabilities alongside a consistent track record of exceeding sales performance targets and quotas
• This role is remote (U.S. based) with regional travel as needed