US Field Marketing Lead: Demand Gen & Events

Webster & Webster Associates; San Francisco (CA); On-site; USD 120,000 - 160,000; Full time

Benefits offered by this job

Competitive compensation

Comprehensive health benefits

Generous time-off policies

Collaborative culture

Job summary

A global embedded technology leader is seeking a Field Marketing Manager to drive US demand-generation efforts. You'll lead field programs, industry events, and digital campaigns. The role requires strong collaboration with sales teams and a hands-on approach to turn customer insights into impactful marketing activities. This position offers competitive compensation, comprehensive benefits, and a collaborative culture. Ideal candidates will have 5+ years in B2B marketing within a technical field.

Qualifications

• 5+ years of experience in B2B field marketing, preferably in technical or engineering sectors.
• Ability to drive measurable outcomes from marketing efforts.
• Hands-on proficiency with digital campaign metrics.

Responsibilities

• Lead the US field marketing plan for events and customer programs.
• Collaborate with sales for pre, during, and post-event activities.
• Convert customer insights into marketing content.

Skills

B2B field marketing experience

Collaboration with sales teams

Digital campaign execution

Analytical skills

Tools

Marketing automation tools

CRM systems

Job description

A global embedded technology leader is seeking a Field Marketing Manager to drive US demand-generation efforts. You'll lead field programs, industry events, and digital campaigns. The role requires strong collaboration with sales teams and a hands-on approach to turn customer insights into impactful marketing activities. This position offers competitive compensation, comprehensive benefits, and a collaborative culture. Ideal candidates will have 5+ years in B2B marketing within a technical field.