NA Field Marketing Lead - AI-Driven Demand Gen

RevPilots; United States; Hybrid; USD 135,000 - 150,000; Full time

Job summary

A leading retail technology firm is seeking an experienced demand generation professional to develop and execute marketing strategies. This hybrid position requires expertise in B2B enterprise technology and the ability to localize strategies for North America. Responsibilities include designing integrated campaigns, leading regional events, and collaborating with sales teams to drive revenue growth. The ideal candidate will have 7-10 years of experience and proficiency in Salesforce and HubSpot, along with analytical skills to optimize performance.

Qualifications

• 7-10 years of B2B Enterprise technology demand generation experience.
• Strong proficiency with Salesforce and HubSpot.
• Cross-functional collaboration and sales partnership skills.

Responsibilities

• Design and run integrated campaigns across multiple channels.
• Lead regional events and partner co-marketing efforts.
• Own quarterly pipeline targets for North America.
• Execute account-based marketing (ABM) plays.
• Partner with sales and enable revenue growth.
• Instrument full-funnel attribution and analytics.

Skills

B2B Enterprise technology demand generation experience

Salesforce proficiency

HubSpot proficiency

Cross-functional collaboration

Analytical mindset

Partner marketing experience

Job description

A leading retail technology firm is seeking an experienced demand generation professional to develop and execute marketing strategies. This hybrid position requires expertise in B2B enterprise technology and the ability to localize strategies for North America. Responsibilities include designing integrated campaigns, leading regional events, and collaborating with sales teams to drive revenue growth. The ideal candidate will have 7-10 years of experience and proficiency in Salesforce and HubSpot, along with analytical skills to optimize performance.