European Field Marketing Lead

Lancope; Alpharetta (GA); Hybrid; USD 85,000 - 120,000; Full time

Job summary

A technology firm is seeking a Field Marketing Manager to lead the marketing strategy and execution of field and channel marketing programs. The role involves collaboration with sales leadership and channel partners to generate new business and drive existing opportunities. Candidates should have B2B marketing experience, excellent communication skills, and the ability to work with a remote sales organization. This position requires travel and proficiency in marketing strategy development, particularly in high-tech sectors.

Qualifications

• Experience in B2B marketing and marketing programs.
• Ability to travel 20% - 30% as required.
• Strong understanding of Marketing and Sales funnel.

Responsibilities

• Lead the marketing strategy and execution of field and channel marketing programs.
• Collaborate with sales leadership and channel partners.
• Develop and implement pipeline acceleration programs.

Skills

B2B marketing

Sales alignment

Marketing strategy development

Channel marketing

Excellent communication skills

Analytical skills

Education

Bachelor's degree in Marketing or Business

Tools

SFDC

Job description

A technology firm is seeking a Field Marketing Manager to lead the marketing strategy and execution of field and channel marketing programs. The role involves collaboration with sales leadership and channel partners to generate new business and drive existing opportunities. Candidates should have B2B marketing experience, excellent communication skills, and the ability to work with a remote sales organization. This position requires travel and proficiency in marketing strategy development, particularly in high-tech sectors.