US Accessories Sales Manager

Lincoln Motor Company; Dearborn (MI); On-site; USD 120,000 - 190,000; Full time

Job summary

Lincoln Motor Company seeks a visionary National Accessory Sales Manager to lead and scale Ford Customization across all accessory channels. You will drive dealer adoption, growth in Genuine Ford Accessories, Ford Licensed Accessories, and Ford Performance Parts, and strengthen Dealer Installed Options and eCommerce through training and improved processes.

You will lead onboarding and development for Accessory Managers and Sales/Marketing Managers, and collaborate with Ford stakeholders to adopt

Qualifications

• Associates degree required.
• 4+ years of proven sales success.
• Experience in automotive sales or aftermarket parts.

Responsibilities

• Execute Dealer adoption of Vehicle Personalization/Accessories Sales across multiple channels.
• Grow dealer channel for GFA, FLA and FPP products.
• Lead onboarding, training, and development for Accessory Managers and Sales/Marketing Managers.
• Collaborate with Ford stakeholders to launch new products, programs, and promotions.
• Travel up to 80% with distributors and field teams to evaluate performance.

Skills

Sales leadership

Automotive sales

Dealer operations

Channel development

Training & coaching

Strategic thinking

Education

Associate degree

Job description

In this position...

We are seeking a visionary, growth-oriented National Accessory Sales Manager to lead and scale our accessory operations. This pivotal role is responsible for the overarching strategy, growth, development, and roadmap execution of the Ford Customization field business across all accessory channels.

The US Accessories Sales Manager drives dealer adoption and growth across Ford Vehicle Personalization and Accessories channels by leading the Ford Custom Garage rollout, expanding sales of Genuine Ford Accessories, Ford Licensed Accessories, and Ford Performance Parts, and strengthening Dealer Installed Options and eCommerce through improved processes and training. Partnering with Accessory Managers, Ford’s General Office teams, and Ford/Field stakeholders, the role supports product launches, sales initiatives, talent development, and continuous improvement while sharing regional insights and progress with management. You will own the end-to-end accessory journey for Ford Accessories and Ford Racing Parts. You will be responsible for driving top-line revenue growth, Field team training and development, Dealership engagement and sales, assist in product planning and future product launches, Manage and support Ford Accessory Distributors and TSM teams, assist in launching a Best-in-Class accessory configurator, and optimizing reporting and management systems.

What you'll do...

Execute Dealer adoption of Vehicle Personalization/Accessories Sales within the Field and thus business growth for Vehicle Personalization/Accessories various sales channels:

• Execute and deliver NEW "FCG" (Ford Custom Garage) sales/distribution process which includes a new way for Dealers to offer Accessories

• Grow "Dealer Channel" (over counter sales) for Ford Customization various business portfolios-GFA (Genuine Ford Accessories), FLA (Ford Licensed Accessories) and FPP (Ford Performance Parts)

• Grow "DIO" (Dealer Installed Options) through enhanced Dealer sales processes and training

• Support Ford’s eCommerce Accessories business through enhanced Dealer and FAD (Ford Accessory Distributor) processes and training

• Lead onboarding, training, and development for Accessory Managers (5) and Sales and Marketing Managers

• Lead FAD (Ford Accessory Distributors) Training, Development, and Couching-In addition meet with ownership at each monthly over performance and plans of action to achieve objectives

• Collaborate with Ford’s General Office and Accessory Manager Team-including Purchasing, Planning, Program Management, Sales, Marketing, etc. to adopt new products, sales processes, incentives/promotions, etc.

• Identify best practices in inclusion within the nation to share for continuous improvement

• Assist with talent acquisition and recruitment strategies to drive Ford Customization Field Team

• Provide regular updates and communicate to local and global management on progress, challenges, and real-time feedback from stakeholders

• Collaborate with key Ford stakeholders, including the core skill teams of Field/Dealer Operations, Market Representation

• Invest in truly understanding and communicating best practices and unique regional requirements to stakeholders.

• Agency/Purchase Service: Direct partners objectives and focus on the field to align objectives and drive sales. Manage Purchase Order (PO) approvals and ensure fiscal responsibility

• Customer Journey Roadmap: Co-develop, prioritize, and manage the dealership roadmap for accessory sales

• Field Travel: Travel with all FADs and Field teams to evaluate performance. Use your evaluations to develop plans of action to fix gaps in performance

• Support miscellaneous team assignments as needed

• Sales/Business Education and Experience. Minimum 4+ years of proven sales success

• Strategic Thinker: Able to see the "big picture" strategy while maintaining operational excellence and meticulous attention to detail

• Collaborative Leader & Bridge Builder: Proactive influencer who builds consensus and alignment across disparate business units and technical teams

• Brave & Curious: Comfortable navigating ambiguity and "white space," proactive in challenging the status quo to improve the customer journey

• Growth & Solution-Oriented Mindset: Focuses on delivering results, solving problems, and identifying new commercial opportunities

• Ford+ Role Model: Demonstrates daily commitment to Focus, Excellence, and Collaboration

You'll have...

• Associates degree

• 4+ years of proven sales success

• Experience in automotive sales, dealer operations, accessories, or aftermarket parts

• Ability to drive dealer adoption, sales growth, and effective sales processes across multiple channels and departments

• 2+ years of experience leading, coaching, training, and developing sales teams and business partners

• Proven ability to assess field and dealership performance, identify gaps, and develop actionable improvement plans

• Strong strategic thinking skills, with the ability to connect business goals to operational execution and attention to detail

• Demonstrated ability to build relationships, influence stakeholders, and align cross-functional teams

• Experience using sales performance data to identify trends, share best practices, and develop action plans

• Strong communication skills, including the ability to provide clear updates and feedback to leadership and stakeholders

• Ability to navigate ambiguity, challenge existing processes, and improve dealership and customer experience

• Results-oriented, with a proven ability to solve problems and identify growth opportunities

• Ability to manage external partners, purchase orders, and resources with fiscal responsibility

• Willingness to travel (up to 80%) with distributors and field teams to evaluate performance and support improvement

• Commitment to Ford+ behaviors: Focus, Excellence, and Collaboration. Even better, you may have...

• Bachelor’s Degree

• Familiarity with Ford’s dealer network, Ford Accessory Distributors, and Ford Customization product portfolios

• Experience growing dealer-installed parts and accessories, over-the-counter sales, or eCommerce channels

• Experience launching new products, sales programs, or distribution processes across a dealer network

• Ability to develop and deliver training programs for dealer teams, field sales team, or distributors