U.S. Public Relations & Brand Narrative Lead

Temu; New York (NY); On-site; USD 80,000 - 200,000; Full time

Benefits offered by this job

Medical, Dental, and Vision Insurance

Paid Time Off

Paid Sick Leave

401(k) Plan

Job summary

Temu in New York seeks a senior public relations leader to develop and execute U.S. PR strategies aligned with global priorities. You will build relationships with national and trade media, analysts, and influencers, creating compelling stories that showcase Temu’s values, mission, and innovations for U.S.

audiences. You will collaborate cross-functionally to ensure consistent messaging and impactful execution of communications initiatives, monitor media sentiment, and provide strategic

Qualifications

• 7+ years in public relations, communications, or media roles, ideally with a focus on e-commerce, retail, technology, internet, or consumer sectors.
• Proven track record of media relations with established relationships across major national, business, and trade outlets.
• Exceptional writing, storytelling, and message development skills, with the ability to adapt tone and narrative for different audiences and channels.
• Demonstrated ability to work cross-functionally in a fast-paced, global environment, collaborating effectively across cultures and time zones.
• Strategic thinker with strong analytical skills and the ability to translate insights into actionable communications strategies.

Responsibilities

• Develop and execute U.S. PR strategies aligned with Temu's global priorities.
• Build and maintain relationships with national, business, and trade media, analysts, and influencers.
• Create compelling stories that bring Temu's values and innovations to life for U.S. audiences.
• Collaborate cross-functionally to ensure consistent messaging and impactful execution of communications initiatives.
• Monitor media coverage and sentiment; provide actionable insights to stakeholders.
• Lead localized storytelling highlighting Temu’s value proposition and community impact.

Job description

Temu in New York seeks a senior public relations leader to develop and execute U.S. PR strategies aligned with global priorities. You will build relationships with national and trade media, analysts, and influencers, creating compelling stories that showcase Temu’s values, mission, and innovations for U.S.

audiences. You will collaborate cross-functionally to ensure consistent messaging and impactful execution of communications initiatives, monitor media sentiment, and provide strategic