TikTok Livestream Operation Manager

GreenPeople Supplements; Chino (CA); On-site; USD 65,000 - 95,000; Full time

Job summary

GreenPeople Supplements is seeking a Live Stream Operations Manager to oversee day-to-day live market broadcasts across major platforms in the US. You will ensure high-quality, engaging streams and drive performance metrics while scaling livestream sales.

You will coordinate hosts, products, and campaigns; manage OBS, camera, lighting, and audio setups; and work with warehouse teams on logistics. This role reports to the Live Commerce team and emphasizes data-driven improvements.

Qualifications

• Experience in live video production or live commerce.
• Proficient with OBS, Streamlabs, and TikTok Live Studio.
• Ability to manage multiple live shows and go-live checklists.
• Strong cross-functional coordination and communication.

Responsibilities

• Plan, schedule, and coordinate livestreams with hosts, products, and campaigns.
• Manage technical operations: cameras, lighting, audio, and streaming software setup.
• Maintain inventory readiness and coordinate post-show logistics with warehouse teams.
• Monitor real-time metrics and optimize CTAs, bundles, and offers during streams.
• Analyze post-stream performance and implement improvements for future episodes.
• Collaborate with hosts, marketing, and product teams on content strategy and brand messaging.
• Train and oversee production crew and freelancers to ensure high broadcast quality.
• Implement checklists and backup plans to minimize downtime and errors.
• Stay updated on livestream trends and compliance around nutrition claims.

Skills

Communication

Project management

Organization

Data analysis

Tools

OBS

Streamlabs

TikTok Live Studio

Job description

We are looking for a dynamic and detail-oriented Live Stream Operations Manager to oversee the day-to-day execution and growth of our live commerce channels. You will ensure high-quality, engaging broadcasts across TikTok Shop, Instagram Live, and YouTube, while driving operational efficiency, performance metrics, and strategic scaling of livestream sales.

• Plan, schedule, and coordinate livestreams—ensuring all hosts, products, and campaigns are aligned with goals and timelines.
• Manage technical operations, including OBS, TikTok Live Studio, cameras, lighting, and audio equipment setup and troubleshooting.
• Maintain inventory readiness for featured products; coordinate pre- and post-show logistics with warehouse and fulfillment teams.
• Monitor real-time metrics during live streams (viewership, engagement, conversion); optimize tactics such as CTAs, bundles, and limited-time offers.
• Conduct post-stream reviews; compile detailed performance reports and use insights to refine future episodes.
• Work closely with hosts, marketing, and product teams to align content strategy, promotions, and brand messaging.
• Train and oversee production crew or freelancers—camera operators, editors, moderators—to maintain professional broadcast standards.
• Implement process improvements—checklists, run sheets, backup plans—to minimize downtime and technical errors.
• Stay updated on livestream commerce trends, platform features, and compliance standards relevant to nutrition claims.

Requirements:

• 1+ years of experience in live video production, live commerce, or digital event operations—preferably in eCommerce, CPG, or health sectors.
• Proficient in streaming software (OBS, Streamlabs, TikTok Live Studio), hardware setup, and troubleshooting in a fast-paced environment.
• Strong organizational skills, with the ability to manage multiple live shows and go-live checklists simultaneously.
• Excellent communication and collaboration skills across cross-functional teams.
• Data-driven mindset with experience analyzing live metrics (views, watch time, conversion) to optimize performance.

Nice-to-Haves:

• Background in video production, media studies, or related field.
• Familiarity with multi-camera setups and live editing tools.
• Previous experience in health, wellness, or supplement content.
• Experience managing remote moderators and community engagement during live events.
• Passion for livestream commerce platforms—especially TikTok Shop, Instagram Shop, or Amazon Live.