Territory Sales Representative (TSR)

Sanwa Food Group; Daytona Beach (FL); On-site; USD 60,000 - 100,000; Full time

Job summary

Sanwa Food Group in Daytona Beach, FL seeks an Outside Territory Sales Representative to promote a diverse range of food and non-food products. You will build strong customer relationships, identify new opportunities, and drive profitability while coordinating with marketing, delivery, and service teams to meet customer needs.

Flexibility for weekends/evenings is required. The role emphasizes delivering product presentations, expanding the customer base, and representing the brand at events.

Qualifications

• Outside sales experience, preferably in food distribution or related field.
• Strong knowledge of sales techniques, relationship management, and customer service best practices.
• Ability to work independently, manage a sales territory, and drive results with minimal supervision.
• Excellent communication, negotiation, and presentation skills.
• Ability to analyze market trends, sales data, and competitor activity.
• Valid driver’s license and reliable personal vehicle for travel within assigned territory; extensive travel.
• Bachelor’s degree in business, marketing, or related field preferred.

Responsibilities

• Promote and sell Sanwa Food Group’s wide range of food and non-food products to existing and prospective customers.
• Develop and maintain strong relationships with customers, ensuring their needs are consistently met.
• Identify and pursue new business opportunities within your territory to grow the customer base.
• Achieve sales and profitability goals by proactively managing sales activities and customer accounts.
• Prepare and deliver compelling product presentations, showcasing the value and benefits of Sanwa's offerings.
• Collaborate with internal teams to ensure a seamless customer experience.
• Conduct regular visits to customer sites to evaluate their needs and suggest relevant products and services.
• Ensure high levels of customer satisfaction through excellent service and support.
• Lead, motivate, and coach the sales team to meet and exceed sales targets.
• Represent Sanwa Food Group at industry events and trade shows to generate leads.

Skills

Outside sales

Sales techniques

Relationship management

Communication

Negotiation

Presentation skills

Independent work

Education

Bachelor’s degree in business or marketing

Job description

We are always looking for applicants who want to grow too. Diversity is part of our culture – from our employees, to our products and flavors, and ultimately our customers. If you are flexible, friendly, and reliable, we have opportunities for you to join our unique organization. Bilingual skills are a plus!

We have a number of opportunities at different levels in the organization. Current openings are listed below.

Position:Territory Sales Representative (TSR)

Location: Daytona, FL

Job Id:952

# of Openings:1

SALES LEAD POSITION OVERVIEW

As an Outside Sales Lead for Sanwa Food Group, you will play a key role in promoting the company’s products and programs to existing and new customers. This position focuses on driving sales growth by developing strong customer relationships and achieving profitability goals. Your responsibility will include selling both food and non-food items, while working closely with the team to ensure that customer needs are met. Sanwa Food Group offers a diverse portfolio of quality products and prides itself on a best-in-class delivery model. Flexibility is required, as this position may involve weekends, holidays, and evening hours based on business needs.

WHY SANWA FOOD GROUP

Sanwa Famer’s Market, a division of Sanwa Food Group, has been a pillar in the Tampa Community for more than 40 years. Throughout the years we’ve established ourselves as a leader in the food distribution industry. Our array of eclectic grocery, produce and meat selections span the globe, and our customer focus initiatives provides a service that continues to drive our success.

We take pride in creating a diversified culture where our team members are able to grow and learn to excel in various opportunities within our company.

As a Sanwa team member, you will become part of our dynamic, growing company, servicing both retail and wholesale customers in a fast-paced service driven environment. We are looking for truly exceptional individuals to continue the Sanwa tradition of excellence. Come grow with us!

DUTIES AND RESPONSIBILITIES

• Promote and sell Sanwa Food Group’s wide range of food and non-food products to existing and prospective customers.
• Develop and maintain strong relationships with customers, ensuring their needs are consistently met.
• Identify and pursue new business opportunities within your territory to grow the customer base.
• Achieve sales and profitability goals by proactively managing sales activities and customer accounts.
• Prepare and deliver compelling product presentations, showcasing the value and benefits of Sanwa's offerings.
• Collaborate with internal teams, including marketing, customer service, and delivery, to ensure a seamless customer experience.
• Conduct regular visits to customer sites to evaluate their needs and suggest relevant products and services.
• Ensure high levels of customer satisfaction through excellent service and support.
• Handle customer escalations and provide solutions to ensure a positive outcome.
• Stay informed on market trends, competitor activities, and customer preferences to drive sales strategies.
• Monitor account performance and provide insights and recommendations to optimize sales efforts.
• Prepare accurate and timely sales reports, forecasts, and account updates for management review.
• Lead, motivate, and coach the sales team to meet and exceed sales targets.
• Represent Sanwa Food Group at industry events, trade shows, and networking opportunities to generate leads and promote the brand.
• Adhere to company policies, sales processes, and procedures.

REQUIREMENTS

• Proven experience in outside sales, preferably in the food industry or a related field.
• Strong knowledge of sales techniques, relationship management, and customer service best practices.
• Ability to work independently, manage a sales territory, and drive results with minimal supervision.
• Excellent communication, negotiation, and presentation skills.
• Ability to analyze market trends, sales data, and competitor activity.
• Valid driver's license and reliable personal vehicle for travel within assigned territory. Extensive travel within the assigned territory, with occasional out-of-area travel for company events or meetings.

PREFERRED QUALIFICATIONS:

• Bachelor’s degree in business, Marketing, or a related field.
• Experience in food distribution, wholesale, or related industries.
• A demonstrated track record of achieving or exceeding sales targets.