Territory Admissions & Marketing Liaison

Norris Post-Acute and Rehabilitation Center; Knoxville (TN); On-site; USD 55,000 - 90,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

Life insurance

Disability insurance

401(k) retirement plan

Paid time off

Employee Assistance Program

Employee referral program

Employee discount programs

Daily pay access

Supportive leadership and team

Job summary

Norris Post-Acute and Rehabilitation Center is seeking an Admissions & Marketing Liaison to grow admissions and develop referral relationships across Knoxville and surrounding communities. This field-based role focuses on building partnerships, identifying opportunities, and driving census growth for multiple facilities within an assigned geographic area.

The ideal candidate will be energetic, self-directed, and knowledgeable about post-acute care, Medicare options, and community outreach.

Qualifications

• Experience in skilled nursing, post-acute care, healthcare marketing, admissions, or business development preferred.
• Established relationships with hospital discharge planners or referral sources desirable.
• Understanding of Medicare, Medicare Advantage, Medicaid, and post-acute services preferred.

Responsibilities

• Develop and maintain strong relationships with hospital discharge planners, case managers, social workers, physicians, and other referral partners.
• Conduct regular visits to hospitals, physician practices, and community referral sources.
• Identify new referral opportunities and develop strategies to increase admissions and market presence.
• Promote clinical capabilities, rehabilitation programs, and services of assigned facilities.
• Build trust and strengthen referral partnerships through communication, responsiveness, and follow-through.
• Drive qualified referral volume and support census and admissions goals.
• Collaborate with Access Center, Administrators, Directors of Nursing, and admissions teams to review referrals.
• Assist in resolving barriers to admissions through effective communication and coordination.
• Follow up on referrals to support conversion opportunities.
• Maintain awareness of bed availability and admissions priorities.

Skills

Healthcare marketing

Business development

Admissions

Relationship building

Field-based selling

Job description

Norris Post-Acute and Rehabilitation Center is seeking an Admissions & Marketing Liaison to grow admissions and develop referral relationships across Knoxville and surrounding communities. This field-based role focuses on building partnerships, identifying opportunities, and driving census growth for multiple facilities within an assigned geographic area.

The ideal candidate will be energetic, self-directed, and knowledgeable about post-acute care, Medicare options, and community outreach.