Technical Sales Lead

STULZ; Maryland City (MD); Hybrid; USD 100,000 - 140,000; Full time

Job summary

STULZ is seeking a Technical Sales Lead in Frederick, MD, with remote work options for the right candidate. The role spans presales validation, technical positioning, and collaboration between Sales and Applications Engineering for large, customized HVAC projects.

Ideally, candidates will have 4–7 years in applications engineering or HVAC design, with strong documentation skills and experience in data centers or mission-critical environments.

Qualifications

• Bachelor’s degree preferred in mechanical engineering or related technical discipline.
• Strong knowledge of HVAC systems, data center or mission-critical environments.
• Ability to translate technical concepts for both engineering and commercial stakeholders.
• Experience with CRM/ERP tools is a plus.

Responsibilities

• Lead the technical review and qualification of complex opportunities before engagement by Applications Engineering.
• Serve as a technical resource to regional sales teams to support system design conversations.
• Participate in early-stage sales calls and meetings with customers; travel up to 30%.
• Collaborate with engineering, product management, and marketing to ensure alignment on capabilities and documentation.
• Document system requirements and project assumptions prior to handoff; improve qualification templates.

Skills

HVAC systems knowledge

Pre-sales/technical advisory

Technical communication

CRM familiarity

MS Office proficiency

Education

Bachelors in Mechanical Eng

Tools

CRM

ERP systems

Job description

Job Title: Technical Sales Lead

Reports To: Technical Business Development Manager

Location: Frederick, MD / Remote work is available for the right candidate

JOB DESCRIPTION

Summary:

The Technical Sales Lead plays a key role in supporting the presales process by providing early-stage technical validation, application insight, and solution alignment for large, often customized, HVAC projects. This role bridges the gap between Sales and Applications Engineering, improving project qualification accuracy and ensuring high-quality technical support for internal teams and external stakeholders.

This position is part of a strategic initiative to build a scalable technical sales organization that supports STULZ’s rapid growth in the mission-critical and data center markets.

Essential Duties and Responsibilities:

• Sales and Application Support
• Lead the technical review and qualification of complex opportunities before engagement by Applications Engineering.
• Serve as a technical resource for Regional Sales Managers, Key Account Managers, and Manufacturer Reps to support system design conversations and application alignment.
• Participate in early-stage sales calls and consultant/customer meetings (expected travel up to 30%) to ensure accurate technical positioning and reduce downstream rework.
• Cross-Functional Collaboration
• Collaborate with Applications Engineering, Product Management, and Marketing to ensure technical alignment on capabilities, tools, and documentation.
• Provide feedback to improve qualification processes, application standards, and sales tools.
• Documentation and Process Support
• Ensure clear and complete documentation of system requirements and project assumptions prior to handoff.
• Support the development of qualification templates and processes that improve response time and reduce inefficiencies.
• Career Growth and Development
• This position serves as a potential gateway into future roles of technical sales leadership, sales leadership or product support. This is dependant upon individual performance, interests and customer engagement.

Qualifications:

To succeed in this role, candidates must demonstrate the skills and experience necessary to perform the essential duties effectively. Reasonable accommodation will be made for individuals with disabilities.

Work Environment:

• 4 - 7 years of experience in Applications Engineering, HVAC design, technical sales support, or related fields
• Strong knowledge of HVAC systems and psychometrics, particularly in data center or mission-critical environments
• Ability to interpret and communicate technical concepts to both engineering and commercial stakeholders
• Strong organizational and documentation skills
• Proficiency in Microsoft Office Suite; experience with CRM and ERP systems preferred
• Bachelor’s degree in Mechanical Engineering or related technical discipline preferred

Preferred but not required:

• Experience working directly with customers, consultants, or sales teams in a pre-sales or technical advisory capacity
• Exposure to highly customized product applications or mission-critical environments