Technical Product Marketing Manager — Observability & GTM

groundcover

San Francisco (CA)

Hybrid

USD 150,000 - 210,000

Full time

3 days ago

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Benefits offered by this job

Competitive compensation

Medical, dental, and vision insurance

401(k) Matching

Paid time off

Job summary

groundcover is seeking a product marketing leader for a hybrid role requiring three days in the SF office. You will own narrative and positioning across the platform, translating complex observability capabilities into clear advantages for developers, SREs, and engineering leaders.

You will become a technical product expert, build demos and proof points, and drive GTM initiatives from audience definition to field enablement.

Qualifications

5+ years in product marketing, product management, solutions engineering, or similar roles focusing on developer infrastructure or observability.
Ability to work hands-on with technical products and interact credibly with developers and SREs.
Strong understanding of cloud-native stack, OpenTelemetry, AI infrastructure, and modern architectures.

Responsibilities

Own narrative, positioning, and messaging across the platform for developers, SREs, and buyers.
Develop technical demos and proof points; work with APIs and integrations to demonstrate product capabilities.
Lead GTM initiatives from positioning through launch, adoption, and field enablement.