Technical Marketing Storyteller

Caterpillar

Peoria (IL)

On-site

USD 98,000 - 146,000

Full time

3 days ago
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Benefits offered by this job

Medical benefits
Dental benefits
Vision benefits
401(k) plans
HSA & FSAs
Career development
Incentive bonus
Life insurance
Parental leave
Tuition reimbursement

Job summary

Caterpillar is seeking a Technical Marketing Communicator for Customer Solutions. You will translate complex product tech into clear, customer-focused stories and visuals, leading content for GTM and coordinating with product specialists, regional teams, and engineers.

You’ll own content from concept to publication, ensuring accuracy and impact across markets. You will craft technical materials, webpages, FAQs, and videos optimized for AI and organic search, while adapting content for global

Qualifications

  • Strong writing ability for technical and non-technical audiences.
  • Experience translating complex tech into customer value narratives.
  • Ability to manage multiple content projects end-to-end.

Responsibilities

  • Lead content workstream for GTM teams and align with product messaging.
  • Collaborate with product specialists, regional marketing, and engineers.
  • Create educational content: product specs, webpages, lists, FAQs, videos; optimize for AI/SEO.
  • Develop content for global audiences with regional nuances.
  • Coordinate production, translation, and publication workflows.

Skills

Value selling
Technical writing
Customer focus
Creativity
Effective communications
Relationship management
Vendor management

Tools

Content & asset management systems
Project management systems

Job description

Caterpillar is seeking a Technical Marketing Communicator for Customer Solutions. You will translate complex product tech into clear, customer-focused stories and visuals, leading content for GTM and coordinating with product specialists, regional teams, and engineers.

You’ll own content from concept to publication, ensuring accuracy and impact across markets. You will craft technical materials, webpages, FAQs, and videos optimized for AI and organic search, while adapting content for global

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