Technical Marketing Engineer

Lancope; Alpharetta (GA); On-site; USD 85,000 - 110,000; Full time

Job summary

A technology solutions company is seeking a Technical Market Engineer in Alpharetta, GA. The role involves designing and executing technical marketing strategies, analyzing market trends, and collaborating with the sales team. Candidates should have over 3 years of experience in a similar role, excellent communication skills, and a degree in Computer Science or Engineering. The position offers an opportunity to drive product development and enhance customer service through technical marketing initiatives.

Qualifications

• 3+ years of experience as a Technical Marketing Engineer or Sales Engineer.
• Proven ability to analyze and interpret marketing trends.
• Capable of designing and developing technical marketing strategies.

Responsibilities

• Design, develop, and carry out technical marketing strategies.
• Analyze and interpret marketing trends concerning technical products.
• Prepare and present analytical reports.

Skills

Technical knowledge and competences

Excellent oral and written communication skills

Interpersonal competences and presentation skills

Ability to understand market trends and customer needs

Professional appearance and behavior

SaaS and PCI knowledge and competences

Education

Computer Science or Engineering Degree

Job description

Technical Market Engineer responsible for the promotion and sell of Lancope’s products. You will be responsible for helping the sales and sales engineer team to fulfill their sales objectives and goals by combining your technical and marketing knowledge and competences. Additional responsibilities include providing technical support and advice in order to develop new products, analyze the market trends and expectations and design new sales and promotion techniques.

Responsibilities

• Design, develop and carry out technical marketing strategies
• Establish and develop technical marketing objectives and goals
• Analyze and interpret marketing trends concerning technical products or services
• Prepare and present analytical reports
• Organize and conduct research activities
• Evaluate the consumer's needs and expectations and design and introduce new products
• Design and develop new strategies and techniques in order to promote and sell more products
• Develop marketing and promotion campaigns
• Ensure compliance with technical marketing practices
• Provide technical support in order to develop new products
• Provide technical advice to staff
• Increase the company's awareness and recognition by providing high quality technical products and services and promoting excellent customer service

Required skills

• 3+ years of experience as a Technical Marketing Engineer or Sales Engineer
• Excellent oral and written communication skills
• Interpersonal competences and presentation skills
• Professional appearance and behavior
• Able to understand market trends and customer needs
• Technical knowledge and competences
• SaaS and PCI knowledge and competences
• Computer Science or Engineering Degree

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
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